Maje is ringing in the Lunar New Year with a one-of-a-kind capsule collection celebrating the Year of the Snake.
This limited-edition lineup blends timeless elegance with festive charm, featuring embellished denim, chic polo shirts, and sophisticated cardigans and ensembles.
Drawing inspiration from the Snake’s symbolic traits of intuition and determination, the collection showcases soft pastel pink and light blue hues, offering a fresh and modern palette. Designed for both Lunar New Year festivities and year-round versatility, these pieces seamlessly combine style and comfort.
The campaign, set against the backdrop of Paris in a warm red-burgundy glow, reflects the prosperity and luck symbolised by the colour red. This theme extends to Maje’s exclusive Lunar New Year packaging and festive store decor, creating a cohesive and celebratory shopping experience.
Celebrate the Year of the Snake in style with Maje’s latest capsule collection – available now in select stores and online.
