If you’ve been aware of the Kuala Lumpur Fashion Week (KLFW) then prepare to be amazed and get excited cause it’s coming back! KLFW goes all the way back to 2013 and has provided platforms for Malaysian designers and the local fashion industry to unite, celebrate, and honor each homegrown designer’s collection.
Many young Malaysian designers’ dreams of breaking into the global fashion industry has come true with the help of KLFW that’s built on the concept of Malaysia for the world. KLFW is finally making a comeback this year at Pavilion Kuala Lumpur, celebrating its 10th year as one of the city’s most anticipated events.
Coming out of the pandemic in 2021, KLFW managed to continue its advocacy for the fashion industry. From 17th August to 21st August this year, the upcoming KLFW event will feature more than 40 local designers’ ready-to-wear collections on the runway from 17th August to 21st August.
“When I started Kuala Lumpur Fashion Week back in 2013, I knew that it would be a tremendous risk and a huge undertaking. I am proud to say that Kuala Lumpur Fashion Week had achieved all 3 Parameters that we had set for ourselves and with 2022 being our 10th Year – it’s the closing of an amazing fashion chapter,” said Andrew Tan, Founder of Kuala Lumpur Fashion Week.
The three parameters according to Andrew are:
- To Create Tremendous Interest in Malaysian Fashion
- To bring awareness to the Ready-to-Wear Collection
- To find ways through networking and knowledge sharing, to maintain the viability of the Malaysian Fashion Industry.
Highlights for the event will include the #iAmMalaysian Campaign by AmBank, Designer Search and Model Search by Samsung, as well as a collaboration with Mimpikita. Other than these highlights, special collaborations between Poh Kong and Malaysian designer Jimmy Lim, Isuzu Malaysia and Super Sunday, and AirAsia Academy will also be happening.
Through discussions with important industry players, KLFW aims to continue identifying solutions and consider ways to assist the Malaysian fashion industry in adapting, evolving, and continuously enhancing productivity, innovation, and creativity.
For more information on the event and its schedule, be sure to check out their website.