MTV Asia announced the return of its popular original series, “The MTV Show”, a weekly music and lifestyle show that features top-rated music videos, movies, celebrity news and popular culture, and now comes with a refreshed programming format that enables its millennial viewers to determine what goes on the show, through active social media engagement.
Shot at the Waterfront Studio at Resorts World Sentosa, The MTV Show’s returning brand partner, show highlights include:
- The People’s Chart – a “democratic” music selection voted online by viewers, who determine the chart movements and what gets played on the show.
- Social engagement with viewers through Instagram dedications and requests, where viewers with the most creative Instagram submission each week will be discussed and featured on the show, and stand to win prizes.
- Interaction with new VJs through Twitter and Facebook platforms where viewers’ questions get to be discussed on the show.
- Weekly web videos that feature not only backstage or behind-the-scenes footage with the VJs, sneak peeks, or artist footage, but include original web-only series around popular youth topics.
The launch of the new season introduces the appointment of MTV’s latest VJ, Alan Wong who is already an experienced host and actor. Together with Hanli Hoefer, who was introduced a month ago, they form the new faces of the channel, who will get to interact with viewers through their social media platforms for the show.
It premieres on 20th April 2013 (Saturday) and airs on MTV SEA every Saturday at 10am (WIB), 11am (SG/HK/PH) and 12pm (MAL) with exclusive content available online at their website.