Fresh US Blueberries are typically in season between May to September. Don’t you wish it has a longer shelf life so you can enjoy Blueberries whenever you need despite the season?
To counter this issue, the U.S. Highbush Blueberries Council launched the #GrabABoostofBlue Campaign not too long ago; shinning the spotlight on US Highbush Blueberries in various forms such as frozen, dried, and powdered available throughout the year.
Throughout the years, Blueberries went from a fresh fruit seasonal delight to a year-round must-have, thanks to decades of awareness and education on the benefits of this super dynamite super food. With an increased demand in quality blueberries throughout the year, the #GrabABoostofBlue campaign takes the awareness a step further by highlighting the benefits of blueberries in its various forms that are available for health-conscious consumers all year round.
This tiny but powerful fruit is rich in antioxidants and vitamins like vitamin C and A that plays a crucial role in combating oxidative stress and bolstering the body’s defences against free radicals. This superfruit is also known to help lower blood pressure, prevent diseases, improve eyesight, amongst others. Whether fresh, frozen, powdered, or dried, blueberries boast a ton of nutrients that make them a healthy addition to a balanced diet. Blueberries in different forms have their own unique benefits; frozen berries have higher nutritional concentration, dried ones provide convenient on-the-go snacks, and powdered versions have extended shelf life.
Blueberries, being native to North America, are globally renowned for their superior quality. With over 13,000 years of production experience, the U.S. Highbush Blueberries Council now produces nearly 1 billion pounds of blueberries annually. These blueberries are exported worldwide in various forms, making them a favoured choice for their exceptional taste and health benefits.
On top of being nutritious, blueberries are incredibly versatile in its various forms and is a must-have in your kitchen. Consumers can get creative and explore the myriad of healthy recipes that can be effortlessly crafted with the vibrant flavours that blueberries bring to the table. Whether it’s a straightforward salad adorned with frozen blueberries or the incorporation of blueberry powder into making a delectable dessert, this campaign encourages individuals to #GrabABoostofBlue and enjoy the delicious taste of blueberries whilst capitalising on its health benefits.
To get started on your journey to better health with US Blueberries, head on over to major retailers such as AEON, Jaya Grocer, and TF Value.
