Working as an e-hailing driver is not only exhausting but it can also be dangerous, given the unpredictability of the customers you’ll be driving. One may have also wondered whether Grab listens to their employees’ feedback on the services provided. To gain a better understanding of the work itself, the CEO of Grab decided to get behind the wheel and drive customers to their destinations personally.
Anthony Tan recently went undercover as a Grab driver for a day in Singapore to experience the job for himself. Yesterday (Wednesday, 25th September), the founder of the e-hailing company posted a vlog of his journey on his official LinkedIn profile. “Going on the ground is still the best way to test the Grab driver app in a real setting, and get direct feedback from passengers,” he wrote in the captions.
To fully immerse himself in the Grab driving experience, he chose to conduct this test on a Sunday afternoon, as many people book rides during the weekends. “I want to see what’s working, what’s not, what I like, and what I don’t like,” he said before proceeding to use the Grab app to accept his first ride of the day. While driving, Anthony praised the Grab Map’s accuracy but noted that the app’s pop-up messages made it difficult for him to navigate as it covers half the screen.
From his observations, the CEO noted positively that drivers are consistently getting booked. However, he also recognised how exhausting the work must be for them, particularly for those who do not drive frequently. “I can imagine the drivers getting tired since they’re in this fixed posture for hours with little room to move around. It’s just a reminder for us that being a Grab driver is not easy,” he commented.
After completing multiple jobs that day, Anthony Tan concluded that, for the most part, everything went well. However, given the volume of rides booked in a single day, he emphasised the importance of drivers taking quick breaks before continuing with their next ride. In his written posts, Anthony stated that Grab will work to enhance the app’s performance in low-signal areas and develop solutions for cancelled rides.
While he may have good intentions in making the video, netizens’ reactions have been mixed. Some applaud him for taking the initiative to experience the daily challenges faced by drivers, while others expressed complaints about certain Grab services. A few suggested he should go undercover as a customer next time to gain better insight into their experiences.
Watch the re-posted video below:
@hypemalaysia Grab CEO Anthony Tan decided to go undercover as a Grab driver to experience the job for himself. Watch: 📹: LinkedIn/anthonytan
Source: LinkedIn
