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Home News

Hype’s Now Playing: f(x)’s Amber – On My Own

by Bilian
May 18, 2016
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Enough of the teasers, Amber is officially back with a new single and a music video.

The f(x) rapper teased fans with a teaser video on Monday (16th May), which featured Amber showing us her daily routine and habits. The ambiguous video, titled “Crossing“, left fans wondering. However, all was revealed as the music video for “On My Own” was released last night.

Source: SM Entertainment
Source: SM Entertainment

“On My Own” is co-written and composed by Amber and Gen Neo, a Singaporean singer-songwriter. The pop ballad song has a warm electric piano-based sound to it and aims to deliver a hopeful message to those who are trying their best in their respective fields.

Fans can get to know Amber better through the track, as she contributed to every single aspect of it, from writing the lyrics, to composing the melody, and even right down to arranging the song.

Source: soompi
Source: soompi

Amber has taken full creative control over the production this time, as the music video was also directed by the idol herself. The f(x) singer even created a YouTube channel to showcase her work and explore her talents.

2 versions of “On My Own” were released, one in Korean, and the other in English. The MV for the Korean version was released via SM Entertainment‘s official YouTube channel while the English version MV was unveiled on Amber‘s.

Watch the English version of the MV here:

YouTube video

This is not the first time that Amber and Neo has worked together, as Amber previously helped Neo out for his debut single, “Think About Us”. She donned a suit and tie for a short promotional video directed by Neo for his track.

Understanding Parasocial Relationships: Concerning Or Beneficial?

“On My Own” is available for streaming and download on iTunes, Spotify, and Google Play Music here.

Sources: soompi, koreaboo.

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