Hot off the shelf, beauty launches you’ll want to try.
From gentle skincare and glow-boosting SPF to salted caramel treats and dreamy perfumes, these fresh launches bring something for every mood. Time to upgrade your beauty routine.
Cetaphil
Cetaphil is redefining how we care for sensitive skin with the launch of SkinLABS, bringing dermatologists expertise and influencers voices together to make skin science more accessible. The new Gentle Exfoliating Salicylic Acid range targets oily and acne-prone skin with PHA, AHA and BHA to gently exfoliate, hydrate, reduce blemishes, while the Baby Soothing Moisturising Cream delivers up to 48 hours of hydration and protection in a safe, fragrance-free formula for newborns. Clinical results show softer after one cleanse, long-lasting hydration, and fewer blemishes, proving that sensitive skin care can be both gentle and effective.
The new Cetaphil Gentle Exfoliating SA Cleanser, SA Lotion and Baby Soothing Moisturising Cream are now available in Malaysia. Learn more at Cetaphil Malaysia’s website.
Kosas
Kosas introduces the new DreamBeam SPF 40 PA++++, a that also doubles as a glowing makeup base. With ceramides and peptides, it hydrates, smooths, and brightens while providing broad spectrum protection from 21.7% non zinc oxide. The Original shade gives a peachy pink tint, while Sunlit adds a golden glow. It improves hydration, firmness, and clarity, making makeup apply better and last longer, all in a lightweight formula that feels comfortable and non greasy.
The Kosas DreamBeam Comfy Smooth Tinted Makeup Prep Base with SPF 40 PA++++ priced at RM195 now available at Sephora in store, on the Sephora app, and online.
Rare Beauty
Selena Gomez captures the feeling of “made for the moment” with Rare Beauty’s Rare Eau de Parfum. The scent opens with caramel and pistachio, blends into vanilla and ginger, and finishes with sandalwood and skin musks for a warm yet sophisticated fragrance. Made in France with globally sourced ingredients, it evolves beautifully on the skin, and its ergonomic bottle is thoughtfully designed to be both accessible and luxe.
Rare Beauty Rare Eau de Parfum (50ml, RM370) is available exclusively at all Sephora stores and online.
Fenty Skin
Rihanna brings back Fenty Skin’s Salted Caramel Collection, a cosy blend of caramel, cookie dough, and vanilla now available in three indulgent products. The range features the rich Butta Drop Whipped Oil Body Cream, the best-selling Plush Puddin’ Intensive Recovery Lip Mask, and the lightweight Butta Drop Hydrating Body Milk. Each one hydrates and nourishes while wrapping skin in a sweet-meets-salty scent, all in limited-edition golden-brown packaging. Vegan, cruelty-free, and eco-conscious, the collection makes skincare feel as irresistible as dessert.
The Fenty Skin Salted Caramel Collection is available exclusively at Sephora in-store and online. Featuring limited-edition lineup features Butta Drop Whipped Oil Body Cream (RM210), Plush Puddin’ Lip Mask (RM117), and Butta Drop Hydrating Body Milk (RM165).
Hermès
Hermès introduces Barénia Eau de Parfum Intense, a richer, deeper take on its first chypre fragrance. Created by perfumer Christine Nagel, it blends intensified patchouli with roasted oakwood for warm, rum-like notes, while butterfly lily and leather add an intimate, distinctive touch. Presented in Philippe Mouquet’s elegant amber-toned flacon with Hermès signature cap, it is a fragrance that feels both timeless and powerful.
Barénia Eau de Parfum Intense will be available now at Hermès boutiques and exclusively at Hermès counters in Parkson Pavilion Elite Kuala Lumpur and Seibu, The Exchange TRX. The fragrance retails at RM1,250 (100ml), RM950 (60ml), RM550 (30ml), and RM232 (15ml)
ALBION
ALBION is collaborating with OGA Tea & Dining until 16th Sept for a café takeover that blends beauty, wellness, and lifestyle. Guests can enjoy curated flavours while discovering the brand’s iconic Skin Conditioner, a multi-benefit essence that soothes, hydrates, refines, and brightens the skin with a luxurious floral-woody scent. Customers who order from the ALBION x OGA menu or spend RM150 will receive an exclusive gift, with the Jalan Imbi outlet featuring the full Skin Conditioner lineup on display.
The ALBION x OGA Tea & Dining collaboration runs until 16th Sept at selected OGA outlets, while the Skin Conditioner Essential (RM160-RM402) is available at Isetan, Parkson, and online.
