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Home Fashion/ Beauty

Beaubleu Paris, Armani Beauty, New Balance & More: New Fashion & Beauty Drops To Level Up Your Style Game!

by Dean Zaini
September 25, 2025
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It’s the perfect time to refresh your style and beauty game with the latest must-haves.

From Parisian watches that feel like wearable art to glow-boosting cushions, retro-inspired sneakers, bold new fragrances, and sleek autumn collections, these launches are here to keep you looking fresh and ahead of the trends all season.

Beaubleu Paris

Beaubleu Paris has finally landed in Malaysia with its bold Ecce Figura Collection, a watch series that blends poetic design with precision engineering. The signature circular hands are now housed in a striking semi-octagonal case measuring 39mm by 30mm, creating a look that is both architectural and effortlessly chic.

Available in six stunning colourways – including the deep blue Smalt and timeless black Onyx – each piece is powered by the reliable Miyota 9015 automatic movement with a smooth 42-hour power reserve. Hand-assembled in Paris, these timepieces are perfect for anyone who sees a watch as more than just a way to tell time but as a piece of wearable art.

The Beaubleu Paris Ecce Figura Collection has been available since July, priced from RM4,465 for leather straps and RM4,970 for steel bracelets. Find the full collection at Red Army Watches in Pavilion KL and 1 Utama, or shop online.

The Ordinary

The Ordinary’s new Sulfur 10% Powder-to-Cream Concentrate is here to change the way we deal with breakouts. Instead of patches or sticky solutions, this innovative formula transforms from powder to a lightweight cream upon application, blending invisibly into the skin. Made with colloidal sulfur to gently target blemishes, it is suitable for sensitive skin and gives the same power as over 150 pimple patches in one bottle – making it an effective, discreet, and affordable choice.

New Balance's 204L Is One Shoe In The Past, One In The Future!

The Ordinary Sulfur 10% Powder-to-Cream Concentrate retails for RM58 and is available now at theordinary.com, DECIEM stores, and select retailers nationwide .

Armani Beauty

Giorgio Armani Beauty has unveiled the Luminous Silk Prima Glow Cushion, a luxurious cushion foundation that fuses buildable coverage with long-lasting comfort. Infused with 2% niacinamide, this formula hydrates, brightens, and leaves skin with a silky, light-reflecting finish. Housed in a sleek black case inspired by Giorgio Armani’s iconic wave pattern and finished with a champagne gold monogram, this cushion feels as couture as it looks. Sadie Sink fronts the campaign, her lit-from-within look embodying the effortless elegance of Prima Glow.

The Luminous Silk Prima Glow Cushion retails for RM325, with refills priced at RM200. It is available now at Giorgio Armani Beauty boutiques, counters, and online at ArmaniBeauty.com.

Guerlain 

Guerlain’s latest creation, Vétiver Fauve, brings the jungle to life with a daring reinterpretation of its iconic vetiver note. Part of the prestigious L’Art & La Matière collection, this unisex fragrance opens with a dewy, tropical freshness before blooming into a heart of ripe fig and lush vetiver. As it settles, warm earthy vetiver is wrapped in tonka bean and cypriol, creating a trail that is equal parts wild and elegant – perfect for those who crave a scent that feels alive with nature’s energy.

Guerlain L’Art & La Matière Vétiver Fauve is available exclusively at the Pavilion Pop-Up and the Guerlain Ultimate Boutique at TRX, priced at MYR 1,300 for 50ml, MYR 1,800 for 100ml and MYR 2,580 for 200ml.

New Balance

New Balance is elevating throwback style with the 204L, a lifestyle sneaker that blends ’70s and 2000s running-inspired design into one sleek silhouette. With its suede upper, embossed details, and retro-inspired outsole, the 204L delivers a sleek, textured look with a nod to classic New Balance style. The double-stacked suede ‘N’ logo completes the design, making it a versatile sneaker that pairs easily with everyday fits.

Guerlain, Sol de Janeiro & More: Must-Have Beauty Drops For Pinktober 2025

The New Balance 204L is available now at New Balance Pavilion KL, IOI City Mall, and online, retailing at RM499. Look out for more colourways dropping in the coming months.

Armani Exchange

A|X Armani Exchange’s Autumn/Winter 2025/26 collection is here to carry you from the first chill of autumn to the depths of winter in style. The lineup blends clean lines, pure colours, and practical details for a wardrobe that works around the clock.

Men can layer up with varsity jackets, trench coats, down jackets, suits, and knitwear, while the women’s collection brings a contemporary twist to coats, jackets, trousers, and mini silhouettes. Natural, warm fabrics are mixed with technical materials, and accessories – from sneakers and lace-ups to handbags and high-heeled boots – complete each look with effortless polish.

The A|X Armani Exchange Autumn/Winter 2025/26 Collection is available now at A|X Armani Exchange boutiques and selected stores.

Armani BeautyARMANI EXCHANGEBeaubleu ParisGuerlainNew BalanceThe Ordinary
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