After causing damage to brands and companies’ image with his recent scandal, Korean actor Kim Soohyun (김수현) was hit with his first lawsuit from an advertiser. Not only that, but more companies might soon follow suit.
According to reports, two companies, A and B, had recently filed lawsuits against Kim Soohyun and his agency, Gold Medalist. The two companies had advertising contracts with the star and are now seeking the return of modelling fees and damages. While the exact amount is unknown, the combined amount that A and B are seeking as compensation reportedly exceeds KRW 3 billion (approximately RM8.6 million).
More advertisers are also expected to join the legal battle against the actor. Another company, C, is considering filing a lawsuit against Kim Soohyun, citing breach of trust as the grounds for terminating their advertising contract. The company is seeking either the return of modelling fees or penalties. Before his scandal, the “Queen of Tears” actor was reportedly one of South Korea’s highest-paid actors and advertising models.
A South Korean lawyer explained the situation, saying, “Kim Soohyun has signed advertising model contracts with 15 brands, each valued between KRW 1 billion (approximately RM2.9 million) and KRW 1.2 billion (approximately RM3.6 million). Usually, companies are reluctant to make it known that they were the first to file a lawsuit against a model. However, once one company files a lawsuit, more will join.”
There were previous allegations that the actor would face lawsuits for breaching contracts with his recent controversies. However, this is the first instance of an advertising company directly suing Kim Soohyun and his company. There’s no telling how much the actor will be sued for. However, based on the figures, the total amount involved in the entire lawsuit could exceed KRW 10 billion (approximately RM30.1 million).
We’re sure these companies have their reason for taking Kim Soohyun to court. What are your thoughts on this?
Source: YTN
