BLACKPINK’s Jennie Kim (김제니) is thriving in her solo career, and this year is no different as she teases fans with an upcoming album. As 2025 kicks off, Chanel reunites with the idol to showcase their latest “Coco Crush” collection, marking her fourth year as the brand’s global face.
The “Human Chanel” has been with the brand since 2017, just a year after she debuted in her K-pop group! After the release of the new Coco Crush collection at the beginning of this year, RUBIES (Jennie’s fandom name) were left amazed by the beautiful photos of the idol as well as the new jewellery.

Donning a simple black top that accentuates the star’s beauty and the jewellery all over her, fans were stunned by her elegance and amazing looks. RUBIES praised the singer, noting how well her simple makeup complimented her strong facial features. Not only that, Jennie also managed to make a classic and timeless piece look ultra-sophisticated.
Out of the many pieces featured in the new collection, one particularly caught fans’ eyes: a gold chain necklace with a ruby pendant in the centre. It was just fitting for the celebrity, whose English name is Jennie Ruby Jane. Other than the beautiful necklace, the “Idol” star also donned other pieces such as the Beige Gold Coco Crush Rings on both her hands as well as the Gold and Silver bracelets on her right wrist, as seen in the photos above.

Jennie is truly a one-of-a-kind ambassador, with immaculate vibes surrounding the idol every time she appears in photoshoots. It’s no doubt that the 28-year-old will have a long journey ahead of her with Chanel, and we can’t wait to see more of it! For more information about the new collection, you can visit the official Chanel website. Stay tuned for more updates on Jennie’s upcoming projects, especially her solo album.
Check out the Chanel promotional video here:
Sources: Allkpop, Instagram (1)(2), Chanel
May contributed to this article.