Timberland, the global lifestyle brand known for its iconic Yellow Boots and outdoor heritage, has officially opened its brand-new store at Suria KLCC. The new store marks the debut of Timberland’s refreshed global retail concept, blending rugged craftsmanship with a sleek, modern urban aesthetic.
Designed to capture the brand’s timeless DNA while appealing to today’s urban explorers, the new concept reimagines the Timberland shopping experience. The space combines rich textures, modular displays, and curated zones for men’s and women’s collections, offering a more immersive and stylish way to explore Timberland’s latest apparel and footwear.
One of the store’s highlights is the “TIMBS it YOURSELF” (T.I.Y.) workshop counter, where customers can personalise their iconic Yellow Boots and Timberland 25 Boots. This hands-on experience invites shoppers to add their own creative touch, celebrating individuality and self-expression.
“Our new Suria KLCC store stays true to Timberland’s legacy of craftsmanship and outdoor heritage—while embracing a bold, contemporary look that connects with a new generation of consumers,” said Mohamed Bodiat, Senior Vice President – Sports, GMG. “It’s more than just a store; it’s a space that celebrates creativity, individuality, and community.”
The Timberland Suria KLCC store is now open to the public, inviting everyone to step into a space where heritage meets modern adventure.
