There was controversy recently when a Malaysian netizen shared their negative opinion over local cosmetics brand in2it’s line of men’s makeup, which was displayed in the men’s aisle of a drugstore they had visited. The Internet was set ablaze, with many coming to the defence of the brand, and justifying men’s need for makeup.
If you ask us where we stand on this, we say, pile on that makeup! Wearing makeup, regardless of gender, is a very natural method used to look presentable. In fact, the male grooming industry has skyrocketed, with many influencers on TikTok like Charlie Allan offering male grooming tips and tricks, and highlighting the importance of taking care of, and showing pride in skincare and appearance.
But, as with all cosmetics, it doesn’t last long. That’s why permanent makeup is all the rage now, and permanent makeup for guys is becoming more popular. Lip blushing, microblading, and eyelash treatments are a hit among guys, and quickly becoming a trend. With this in mind, HD Brows’ grooming specialists share their top tips and tricks for incorporating some of the trendiest male beauty trends of 2023.
Lip Blush Procedures
Having naturally pink-looking lips is essentially what some of us desire. Enter lip blushing, which is sweeping the cosmetic realm, providing you the opportunity to make yours lips look more natural, as opposed to how fillers would. A lip blush process is used to provide a pop of colour to your lips, giving the appearance that you are always wearing lipstick or lip gloss.
Lip blush can also define your lips to make the illusion that your lips appear plumper. For men who have beards, lip blushing can make your pouters stand out and your whole appearance a lot fresher.
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Microblading or Brow Lamination
As much as our eyes are the windows to our soul, our eyebrows are the windows to our face, or our eyes – if we’re being technical. Eyebrows hold a lot of weight to our overall look, as these bad boys are crucial to defining our faces. Microblading or brow lamination is a great way to make your eyebrows more defined.
Microblading is an excellent option to filling in brows to produce a fluffy, on-trend finished look that will make your whole look more cohesive and put together.
For those searching for a less-committal option, brow lamination provides an ‘eyebrow perm,’ which works to lock your brows into the desired sculpted style. While these methods perform the majority of the work for you, it is still necessary to remember to pluck and maintain the brow area as the hairs grow.
Lash Extensions or Lifts
Seeing men with naturally full lashes tends to make some women envious. However, if you’re “blessed” with short lashes, investing in eyelash extensions is another way to wake up feeling perfect.
You might think that this is way too much, but eyelash extensions or lifts can help you attain a young appearance by adding volume to the natural lash line. There’s certainly no need to go full lash drama – unless that’s your preference – so you can opt for a more modest look by choosing a conventional lash extension or just a simple lash lift.
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