Coach today announces Thai actor and singer Nanon Korapat (นนน) as the Friend of Coach for Southeast Asia. Nanon will be featured in a series of upcoming Coach initiatives across the region, capturing the house’s vision of purpose-driven storytelling rooted in authentic self-expression.
Nanon is a celebrated Thai artist under GMMTV’s artist management. As an award-winning actor, he rose to stardom with his magnetic screen presence in hit Thai dramas such as “The Gifted” and “My Precious”. 
Beyond acting, he has made waves in the music industry, releasing his debut album, “The Secrets of The Universe” in 2023, and holding his first solo concert in 2024. Nanon has since been a fixture of the Coach Family, attending events including the Coach Play APW Store Opening Event in Malaysia, Holiday’24 Pop-up in Thailand, and most recently attended Coach’s Fall 2025 show at New York Fashion Week.
Admired for his bold storytelling through music and films, Nanon embodies Coach’s “Courage to Be Real” vision of courageously exploring all of who you are and inspiring confidence in today’s generation. His dynamic personality and ability to garner emotional resonance with Gen Z and young millennials captures the spirit of authentic self-expression that that lies at the heart of Coach’s Courage to Be Real mission.
“I’m thrilled to be a Friend of Coach, a brand that inspires me to always stay true to myself,” said Nanon Korapat. “I can’t wait to share what we’ve been working on together and I’m excited to continue to tell my story with Coach. “
