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Home Fashion/ Beauty

Scha Al-Yahya, Marion Caunter & Elvina Mohamad Plunge Into Armani’s New IRIS BLEU

by Features Desk
July 21, 2025
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It’s scent-sational! Introducing IRIS BLEU, the latest addition to the Les Eaux collection, unveiled with the luminous presence of Scha Al-Yahya, Marion Caunter, and Elvina Mohamad – each embodying the calm elegance of the fragrance. Crisp, subtle, and sophisticated, IRIS BLEU captures the serene beauty of the Mediterranean, where the blue of the sea and sky merge in a tranquil embrace.

Since 2004, Giorgio Armani has distilled the spirit of his Haute Couture into exceptional fragrances, with IRIS BLEU as the newest expression of this vision. A harmonious blend of powdery iris, delicate jasmine, and soft white musks, the fragrance evokes a sense of purity and poise. With its refined composition and delicate blue hue, IRIS BLEU transports the wearer to the boundless calm of the Mediterranean.

Crafted by perfumer Dora Baghriche (FIRMENICH), IRIS BLEU opens with a burst of green freshness, capturing the light and energy of the Mediterranean before dusk. Crisp galbanum brings a leafy sharpness that contrasts beautifully with the sun-drenched zest of Calabrian bergamot and lemon, creating a vibrant yet serene botanical blend.

At its heart, the fragrance mirrors the meeting of sea and sky through a dreamy blend of powdery iris butter and a modern jasmine grandiflorum superinfusion. The iris lends a soft, woody floral tone that’s both intense and understated, while the jasmine adds a petal-like brightness that feels both natural and luminous. The scent settles into a clean, comforting embrace of white musk, grounded by dry Virginia cedarwood and a whisper of smoky guaiac wood. This lingering base gives IRIS BLEU its sensual depth, leaving behind a trail that’s soft, airy, and effortlessly elegant.

Giorgio Armani Drops "That's So Armani" Collection & We're So Stoked!

All The Nuances Of Blue

Finely hued in subtle, fresh blue, IRIS BLEU’s coloured juice echoes its personality, inspiration, and key ingredients, brought to the fore thanks to the transparency of its iconic square bottle.

The fragrance’s name is engraved in black lettering on the flacon’s shiny gold plate.

From Haute Couture To Haute Fragrances

For twenty years, Giorgio Armani has captured the essence of Armani/Privé Haute Couture collections and translated it into bold fragrances.

An expression of Giorgio Armani’s own personal experiences and influences leading to the creation of unique fragrances. An exploration of nature and culture, unveiling an invitation to unexpected olfactory journeys through the finest ingredients.

dora baghriche parfumElvina MohamadfragranceGiorgio ArmaniIRIS BLEULes Eaux collectionMarion Cauntermarion caunter fragrancePerfumeScha Al-Yahya
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