Unless you live under a rock, you’ve probably heard that British pop star Dua Lipa is suing Samsung Electronics for a shocking amount of money. Amid discussions about the lawsuit, the South Korean tech giant finally issued a rebuttal.
To recap the situation, Dua Lipa and her legal team recently filed a lawsuit for copyright and publicity rights infringement against Samsung Electronics at the Central District Court of California. The singer and her team alleged that the electronics company used her image without permission on the packaging boxes for their television sets. As a result, Dua Lipa’s team demanded US$15 million (approximately RM59 million) in compensation.
However, Samsung has since rejected the claims and shared its side of the situation. In a recent statement, the company noted that it previously used Dua Lipa’s image in its 2025 packaging to reflect the content of third-party partners available on its televisions. The tech giant clarified that a content partner had provided the image for its free streaming service, Samsung TV Plus.
Samsung also claimed the content partner explicitly assured that it had secured permission to use the image for production and marketing. However, Dua Lipa then raised the issue of unauthorised usage in July 2025, prompting Samsung to suspend production of the packaging and replace it with a different image. The company also entered mediation proceedings to settle the issue, but the singer’s team ultimately proceeded with the lawsuit.
The company said it has actively sought and remains open to a constructive resolution with Dua Lipa’s team, additionally pledging to continue negotiations with the pop star. Samsung also expressed great respect for the singer and the intellectual property rights of other artists. Dua Lipa’s team have yet to address Samsung’s recent statement, so it’s unclear whether they will proceed with the lawsuit.
Netizens have reacted to the lawsuit and Samsung’s statement with mixed reactions. Regardless of whatever happens, we hope both parties can settle this issue amicably.
Source: Variety, Korea Times
