Over the past few years, there has been an increase in consumers who prefer to purchase from brands that have an eco-conscious outlook. Recognising this growing mindset, the Sacoor Blue brand has been showcasing their commitment to evolving by centering its products around green and sustainable living.
Just recently, Sacoor Blue celebrated the launch of its first Southeast Asian flagship store in Pavilion, Kuala Lumpur. With this new launch, comes with hope that the brand will resonate with those who are interested to live a more purposeful lifestyle.
The Pavilion store is the brand’s first physical outlet in Malaysia and offers a variety of relaxed and casual style clothes to cater to consumers who prefer to invest in comfortable, high-quality basics made to last. Customers entering the new store are able to browse through the carefully-crafted apparel ranging from everyday essentials to well-cut suits.
“The clothes under Sacoor Blue are made for fuss-free living. Produced from high quality materials, the collection is ideal for day-to-day wear – something you can put together with ease so that you can dedicate your valuable time to the things that matter most,” said Sacoor Group’s Chief Operations Officer, Hugo Carriço.
Furthermore, Sacoor Blue’s exclusive’ A.W.A.R.E’ capsule collection is now available in-store. The product line ranges from comfortable sportswear to cosy sweaters to tailored jackets. The collection is geared to connect with today’s generation of fashion lovers who tend to prioritise both comfort and personal values when making purchases.
Complimentary in-store alteration services are also available for suits while alterations for shirts and trousers come with a small fee. The new Sacoor Blue outlet is located on Level 4 of Pavilion Kuala Lumpur. Come by anytime as it is open daily from 10am until 10pm! A second store at IOI City Mall has also been launched with even more new openings lined up.
Puteri Teja contributed to this article.
