Get ready, double cuteness is about to arrive! This season, Jelly Bunny joins hands with Hello Kitty, the beloved British-born character from Sanrio and one of the world’s most recognisable icons, to unveil the Jelly Bunny x Hello Kitty Collection.
Inspired by Hello Kitty’s message of friendship, kindness and warmth, the collaboration brings together two playful worlds through a collection that celebrates individuality, self-expression and the joy of dressing up. Reimagining Hello Kitty through Jelly Bunny’s youthful fashion lens, the collection blends nostalgic charm with contemporary style for a new generation of fans, while delighting those who have loved the character for years.
Designed with a playful Y2K-inspired aesthetic, the 71-piece collection features women’s ready-to-wear, footwear and accessories, alongside matching styles for kids. The collection includes graphic T-shirts, cosy sweatshirts, cardigans, handbags, hats, signature Jelly Bunny shoes and sandals, as well as children’s footwear.
The collection embraces a cheerful palette of Hello Kitty’s signature red, cream, black and soft pastel hues, complemented by playful checkered prints and charming details throughout. From embroidered patches and statement bows to character-inspired graphics and whimsical accents, every piece captures Hello Kitty’s unmistakable personality while staying true to Jelly Bunny’s modern and wearable style.
Whether you’re putting together a casual weekend outfit, meeting friends for coffee or simply adding a playful touch to your everyday wardrobe, the collection offers versatile pieces that effortlessly combine comfort, fashion and fun.
Launched on 6th August 2026, the Jelly Bunny x Hello Kitty FW26 Collection is now available at Jelly Bunny boutiques nationwide and online, inviting fans of all ages to discover a collection where playful nostalgia meets contemporary fashion.
