As part of a global initiative, Ice-Watch has been a sponsor for many extraordinary events around the world such as the French Winter Sports tour in 2014, the French Global sailing race in 2016, and many more. It’s no surprise when they launched yet another successful event!
As advertised before, the Ice-Watch Light Up The Night Run 2022 can be added to the list as one of the best events of the year! The event took place in IOI City Mall Putrajaya and from start to finish, it was such a colourful experience – one that stays memorable forever.
Being the 5th consecutive year of Ice Watch hosting the run, the event was filled with more than 3,000 local and international participants – portraying how a fun run could unify people from all around the world altogether. Ice-Watch Malaysia Chairman Dato Sri Meer said that this is a fun run that brought joy and happiness to everyone.
“This is the most exciting run that Ice-Watch has ever performed as we have participants from Malaysia, Japan, Australia, Belgium, and many other participants from other countries, it shows that such a run can unite the people of the country while getting acquainted with the people of other countries. This is in line with our theme of ‘Unity and Colourful’,” he told reporters.
In conjunction with the Ice-Watch Light Up The Night Run 2022, Ice Watch also launched the Malaysian special edition ‘Ice generation’ watch that comes with beautiful flashy neon colour designs, perfectly in tune with this year’s theme.
The new Ice Generation watches serves up a colourful new array of seven bright neon colours including black and white. With its sunray dials or plain classic dials, and waterproof casing (10 ATM) and strap, this watch is not to mess around with. Perfect for any occasion, the Ice Generation watches are well and truly on the horizon.
Puteri Teja contributed to this article.
