S10, a purpose-driven hydration brand founded by 15-year-old student athlete Salim Sacoor, has partnered with lifestyle drinkware brand, Montigo to introduce an exclusive collection of performance-geared bottles to keep athletes hydrated while giving back to the community.
As a competitive track and field athlete training in Dubai, Salim recognised the challenges athletes face in staying hydrated in hot and humid conditions. This inspired him to collaborate with Montigo to adapt its thermal technology to suit these needs.
In addition to providing athletes with the right hydration tools, the collaboration supports S10’s broader social impact objectives. A portion of proceeds from every purchase will be directed towards initiatives that help injured athletes access rehabilitation and recovery support.
“The goal of S10 is to address a practical need for athletes while creating a platform to give back to the sporting community,” said Salim. “Through this partnership with Montigo we hope to ensure that young athletes have access to the resources they need to pursue their goals.”
“When Salim first shared the vision of this partnership with us, we were inspired by both his entrepreneurial spirit and his genuine desire to help his fellow athletes,” said Melvin Chee, CEO and Co-founder of RPG Commerce, parent company of Montigo. “At Montigo, we believe in creating drinkware that can support the individuality and lifestyle of our users. Partnering with S10 allows us to further develop this by using our expertise to create a product that benefits athletes while contributing to a meaningful cause.”
Designed with performance in mind, the S10 x Montigo collection incorporates a range of athlete-focused features, including an enhanced anti-slip grip, ergonomic handling, light-reflective colourways, double-wall vacuum insulation and a high-flow hydration straw engineered for quick and efficient hydration during training sessions and competitions. The collection is available in ten different colours, allowing users to personalise their bottles through interchangeable caps and bottle combinations.
As part of the brand’s mission to drive social impact, S10 presented a donation of RM15,000 to the Orthopaedic Services department of Sunway Medical Centre. Salim, accompanied by Melvin, officially presented the contribution to Choong Sui Ching, General Manager of Orthopaedic Services at Sunway Medical Centre. According to Sui Ching, “The contribution from S10 will help fund physical therapy and rehabilitation for young athletes who may not have the financial means to access the treatment they need, supporting their recovery journey and helping them regain strength, mobility and confidence.”
The S10 x Montigo collection is available across Southeast Asia exclusively via Montigo’s official website.
