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Home Celebrity

David Schwimmer Channeling Ross Geller in New Ad

The one where Ross is reunited with the red sweater.

by Narmatha R
November 10, 2026
Source: @onequince on Instagram

Source: @onequince on Instagram

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Twenty-five years post the episode of Friends where Ross’ fashion choice leads to him revealing himself as the father of Rachel’s (Jennifer Aniston) baby, David Schwimmer is once again dominating the game-changing cashmere sweater.

In the latest ad for Quince titled “The Red Sweater,” the actor is drawing the piece of clothing in his dream journal, only to come across countless people — and a dog — who are sporting it in New York City. He eventually finds one unattended and puts it back on. 

View this post on Instagram

After the Friends season 7 finale revealed that Rachel was pregnant, the beginning of season 8 focused on the mystery of who the dad was.

Directed by Schwimmer, “The One with the Red Sweater” aired on Oct. 11, 2001. While Rachel refuses to tell the gang about the identity of the father until she notifies him, Joey (Matt LeBlanc) shares with Phoebe (Lisa Kudrow) and Monica (Courteney Cox) that some guy recently slept with Rachel and the only thing that Joey knows about him is that he left behind a red sweater. The trio’s instinct that it belongs to Rachel’s ex, Tag (Eddie Cahill) proves to be incorrect, and as they essentially give up, the episode ends with Ross walking into Monica’s apartment and identifying it as his sweater, not knowing what that signifies.

Ross would learn in the next episode that he impregnated Rachel, and she’d give birth to their daughter Emma in the two-part season 8 finale.

Source: Entertainment Weekly

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