It is a well-known fact that being able to have a comfortable conversation about your sexual preferences makes your relationship with your partner stronger. Speaking openly to one another about sex can also help boost desire, improve overall health, and even resolve other delicate concerns.
Just recently, Durex – the number one condom brand in the world – has launched the #ComeTogether sex education campaign. This was done to provide the public with factual information about better and more knowledgeable intimacy.
SOURCE: MARKETING INTERACTIVEAccording to a new study by Durex, most couples are not open about their intimacy needs. Based on the findings, one in three sexually active Malaysians admitted that sex wasn’t always enjoyable, and a third admitted to even having faked their reactions during intimacy.
Unfortunately, because discussing sexual topics are still considered taboo in our culture, we don’t get enough factual information about sex. Partners also often compare their own sex life to those depicted in pop culture, which leaves them feeling insecure about their own sexual skillset.
SOURCE: MARKETING INTERACTIVEIf you are one of these couples, fret not! Because all of that is about to change. Durex’s creation of “A-Z of Pleasure” will enable more Malaysian couples to achieve better intimacy in their relationship. A game for couples that promotes closeness through open communication before even entering the bedroom.
The game contains 26 “Learn” and “Play” cards in a deck. Running through every letter of the alphabet, the word “Learn” promotes couples to talk openly about topics such as boundaries, desires, and fetishes, while the word “Play” enables them to experience pleasure through teasing with objects like blindfolds, chocolates, and knots. To find out more about the game now, click here.
Check out this video of the #ComeTogether campaign by Durex;
Puteri Teja contributed to this article.
