Who doesn’t love a good discount? 50% off? We’ll take it any day! Saw a sale at your favourite clothing store? Let’s shop! Buy 2 for the price of 1? Don’t mind if we do! All these sales and discounts can help shoppers save money with their value sales.
With that being said, do be careful as some of these discounted items are not what they appear to be. We’re not talking about fake items but rather fake discounts. You thought you’re buying something at a really cheap price but in reality, you’re actually paying at full price. Apparently, this major clothing brand is being exposed for fooling customers into thinking they’re buying discounted items.
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— ISU SEMASA VIRAL (@isusemasaviral) July 16, 2022

The admin for the @isusemasaviral Twitter page posted a set of photos showing the before and after discount for a clothing piece from a certain fashion store. The first photo shows the item with a Value Buy sticker on it informing customers that they can purchase the shirt for only RM79.90! Not bad right? However, the second photo shows the sticker being peeled off and revealed that the original price for the shirt is actually RM79.90!
Nothing changed! There was no discount at all! That would make anybody mad honestly. There is currently no info on which outlet of this brand the photos were taken as there was no explanation in the tweet. The admin only posted the eyes emoji (đź‘€) to indicate they got an idea of what’s actually going on.
The tweet caught the attention of some netizens and apparently, this is not a new tactic that’s being used to fool customers. Few replied to the post sharing that some shops have done the same while others are advising people to be careful during sales as they could fool you into overspending your money.

It is worth noting that ‘Value Buy’ doesn’t necessarily mean ‘Discounts’ as it could mean that the store was just re-highlighting the specific items so more people would check them out and consider purchasing them but we can understand why people would be confused by that.
Either way, we’re going to have to be more perceptive and not trust everything we see. The tweet is still a good reminder for us to be a little more skeptical especially if things are too good to be true. Just because it says “Sales” at the store window, doesn’t necessarily mean the items are actually worth buying.
Source: Twitter
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