“What’s in a name? That which we call Nutella, by any other name would taste as yummy.”

We all have different ways and means of enjoying our Nutella. Whether you spread yours on pancakes, enjoy it with fresh fruit, have it on toast, or eat it on its own, there are many ways to make Nutella your own. But now, you can take it to the next level with your very own personalised name label for yourself, your family, a friend, or a special someone!

Your Nutella
Source: facebook.com/NutellaMalaysia

That’s right. Nutella has a new name. Yours. All you need to do is fill in the blanks, and we know just the place where you can do it 🙂


Fresh from the successes of #YourNutella in both Singapore, Europe, and the Middle East, the campaign aims to get people to share their stories through the @NutellaSEA Instagram handle and the #YourNutella hashtag.


And now, it’s finally our turn.

On 9th March, Nutella Malaysia is launching #YourNutella in Malaysia, to thank you for your support of the yummy hazelnut cocoa spread and also, allow you to customise your own jar. You know what this means, right? It’s bragging rights plus no pesky sibling, colleague, or housemate will be able to steal your Nutella and get away with it anymore, not when it has your name on it! Plus, it’d also make for a nice surprise for a fellow Nutella fan that you know, don’t you think so? 😉

All you need to do is purchase a jar of 350g Nutella at RM15.90 and have your jar personalised at the #YourNutella factory onsite.

Your Nutella Malaysia
Source: facebook.com/NutellaMalaysia

The #YourNutella launch in Malaysia will be held at One Utama Shopping Centre in Bandar Utama, Petaling Jaya from 9th March (1pm onwards) to 13th March. Fans will be able to take part in a variety of fun activities on top of snagging their very own personalised Nutella jar on the spot so be sure to drop by!

BONUS: From mid-April to the end of May, participating supermarkets and hypermarkets will also carry the name label standees, with selected stores running promotional events for fans to get their own name labels. The list of stores can be found on the official website.

For more information, hit up Nutella Malaysia’s Facebook page or the event page.

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