Forget about GOT7‘s bright and cheerful image. It’s time to get used to their darker, edgier image for their latest comeback.
The 7-member multinational idol boy group finally made their highly anticipated comeback today (29th September) and they displayed a more mature side in the music video for “If You Do”, the title track off their latest album, “Mad”.
GOT7’s talent agency JYP Entertainment dropped the official music video for “If You Do” today after teasing fans with tonnes of teaser images and videos last week. Before revealing the track, the group interacted with fans by holding a live countdown event last night through Naver’s V App.
As shown in the music video, the boys decided to adopt a different comeback concept to match the tone of “If You Do”, a song about the slow burn at the end of a relationship. Black Eyed Pilseung, a production team consisting of Choi Kyu Sung and Rado, created the song. They are perhaps best known for their work on hit tracks such as SISTAR‘s “Touch My Body”, Jang Hyunseung‘s “Ma First”, 4Minute’s “Volume Up”, Apink’s “HUSH”, and more.
JYP’s CEO Park Jin Young was not involved in making the title track, but it is a 80s-inspired song as it brought back the mellow synths and a chugging bass line. The pre-chorus part is strangely electrifying because right before the chorus, BamBam sings:
Every day / Every night / Feel like a fool / You gotta know
Yugyeom and Junior chimed in with their respective parts by singing:
Neon naege waewaewae tto hwaman naenaenae (Why why why are you always mad mad mad at me)
Uri dasi doragal su iseulkka (Can we go back to the way we were)
Listen to “If You Do” and watch its music video below:
“Mad”, which is the group’s 4th mini album, is a 6-track album. It came 2 months after they made their comeback with “Just Right”.
GOT7 will be holding their comeback showcase in Gangnam tonight at 8pm KST. The physical copies of their latest album will be released on 30th September.