An exclusive media preview took place at Providence KL on February 12th (Thursday) as Bomberg celebrated its official launch in Malaysia by revealing their Bolt-68 collection. According to Bomberg CEO Giancarlo Mantuano, that while Bomberg has was only launched in 2012, it has successfully gained a loyal fan base that enjoys the rebellious nature of the brand.
“We made the exciting decision to expand to Malaysia as we are aware that watch lovers here are trendsetters, who appreciate the details that makes a great timepiece. We have decided to launch BOMBERG with its BOLT-68 collection, because we feel it represents the essence of our brand – reinterpreting the traditional wrist watch,” he adds.
The Bolt-68 collection was launched in 2014, and was timely named to represent the brand’s entire DNA. The number 68 references one of the most significant years of the 20th Century welcoming in new social parameters and changes. Highlighting the strong and functional strength of the watch design, the paradox of the Bolt-68 collection is that it’s stylist and bold, twisted and relevant, rebellious yet totally noncompliant with Swiss watch standards.
At the media preview in Providence KL, many local celebrities and fashionistas including Peter Davis, Joe Flizzow, Roen Nagapan, Carey Ng and Sarah Lian were spotted wearing these statement pieces from the Bolt-68 collection. The well-designed standout watches made their outfits on point.
Bomberg is now available at the following Watatime outlets: Pavilion Shopping Mall, KLCC Shopping Mall, MidValley Megamall, 1 Utama Shopping Centre, Sungai Wang Plaza, Sunway Pyramid Shopping Mall, Subang Parade, Mahkota Parade, IOI City Mall and Kinta City Shopping Centre.
Check out the gallery below for pictures from the launch event: