Here’s the thing: Forbes named Rihanna the world’s #1 social media star with over 2.8 billion views on YouTube/VEVO, the most ever for any female artist, over 61 million Facebook fans, and over 27 million Twitter followers. In addition to her 11 Hot 100 #1 singles and overall 22 Top 10 singles, she also has 18 #1 singles on the Billboard Dance Club Song Charts.
And now, the worldwide star has once again ignited record charts around the world with “Diamonds”, the fastest-rising single of her career to date, with first-week postings at #1 iTunes in 27 countries and Top 5 iTunes in 55 countries.
In the U.S., “Diamonds” debuted this week at #16-bullet on the Billboard Hot 100, tying Rihanna’s previous highest debut, last year’s worldwide #1 smash, “We Found Love” (featuring Calvin Harris). “Diamonds” amassed 41.5 million total audience, her biggest first-week audience ever on the Hot 100 Airplay Chart where it debuted at #28-bullet, tying her previous highest debut, last year’s “You Da One”:
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All of the above is, of course, right before she announced the global release of her 7th studio album for Island Def Jam in just seven years, “Unapologetic“.
Rihanna also continues her digital media domination with #R7, launching on Monday, October 15th. #R7 is an interactive gaming experience where fans visit Rihanna7 and explore the site to “RIHveal” exclusive content and prizes. Each week fans are assigned weekly trivia questions. When answered correctly, fans have a new mission to exclusive Rihanna announcements and “RIHwards”, bringing fans closer to “Unapologetic”.
The album is now available as a music store near you so go on and grab a copy. Alternatively, you could also purchase “Unapologetic” off iTunes here.
Don’t forget to follow her via her Twitter account. Over 27 million Twitter followers can’t be wrong.