SEVENTEEN (세븐틴) member Mingyu (민규) continues his streak as K-pop’s it-boy with his new Calvin Klein campaign. After breaking the internet with his debut campaign last year, the heartthrob is back with another hot campaign for the brand’s collection.
On Tuesday (19th August 2025), the American designer brand unveiled its new campaign for its Fall 2025 collection. The collection features new offerings in denim and underwear, introducing an updated logo design. Fronting the new campaign is the SEVENTEEN member, who made his debut as Calvin Klein’s brand ambassador in August 2024. He also appeared in the brand’s Spring 2025 campaign.
In the photos and videos, the idol modelled several pieces from the new collection, including the updated 90s Straight Jean, the 90s Trucker Jacket and the CK Emblem Patch Tee. He also sported a matching denim set featuring the CK emblem print in a reinterpretation of the brand’s signature monogram. Mingyu also highlighted the new Calvin Klein Heritage Cotton underwear line in the campaign, showing off the recognisable CK logo waistband.
The campaign shots highlight Mingyu’s toned physique, tan skin and masculine charm. The photos and videos have attracted a lot of interest from both fans and netizens alike. Many CARATs have also commented about the campaign on social media, mostly unable to contain their excitement over the new photos of Mingyu. Many also said that the idol is a perfect match for Calvin Klein.
The new Calvin Klein campaign also features Korean star Nana (나나) and Thai actress Tu Tontawan (ตู ต้นตะวัน) for the women’s collection. Nana also modelled the brand’s new lingerie line, showing off her toned body and enviable long legs. Last month, the two female artists starred in a new campaign for Calvin Klein underwear, alongside Korean actor Rowoon (로운), turning heads with their jaw-dropping figures.
Calvin Klein will continue to roll out photos for the campaign, so stay tuned to their social media for more stunning shots of Mingyu. In the meantime, check out the campaign videos below:
