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Home News Coverage

#RadlerMoments: The Lunar New Year Celebration At Tiger Radler’s Open House

by Adrina
March 16, 2015
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Tiger Radler has done it again. After throwing a house party at Pullman, Bangsar on 20th December, Tiger Radler hosted an open house for a belated Lunar New Year celebration. That’s right, everyone! Chinese New Year may be over, but the celebration continued.

Guests and members of media were invited to the pop-up party that was held on 10th March (Tuesday) at SOULed OUT, Sri Hartamas. The event served as a platform for guests to toast to a prosperous new year ahead as they were treated to a couple of refreshing Tiger Radlers with friends and loved ones.

Tiger Radler

Tiger Radler’s Instagram contest titled #radlermoments made a refreshing return to the event as guests were encouraged to upload their Radler moment photos on Instagram.

Tai See Wai, Marketing Manager of Tiger Beer said, “Refreshing beers, great company, good times are all elements that make an unforgettable party. And it’s even better when everything is provided for you. Therefore, Tiger Radler has decided to throw two loyal fans a house party worth RM5,000 each. Whenever you have a celebration, you can count on Tiger Radler to make it memorable.”

The social media contest which started last year found another lucky winner during Tiger Radler’s Chinese New Year Open House. Miss Yeow Yin Yin was the guest who uploaded the most “huat” (prosperous) photo and walked away with an RM5,000 house party package.

Marketing Manager of Tiger Beer, Mr Tai See Wai with winner of RM5,000 house party package, Miss Yeow Yin Yin during Tiger Radler’s Chinese New Year Open House at Souled Out, Sri Hartamas
Marketing Manager of Tiger Beer, Mr Tai See Wai with winner of RM5,000 house party package, Miss Yeow Yin Yin during Tiger Radler’s Chinese New Year Open House at Souled Out, Sri Hartamas

Another contest titled “Translate Your Creativity” was held at the event as well but unlike the Instagram contest, it required guests to use their imagination to transform a lemon provided. The evening saw guests flaunting their creativity and a total of 6 lucky winners with the best-looking lemons walked away with Tiger Radler goodie bags.

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The celebration didn’t stop there, of course. Before the dinner was served, everyone chimed in the fun for a “yee sang” tossing session. The guests were later served with Japanese, Western, Thai, and local cuisine, enabling them to pair different types of food with the refreshing Tiger Radler and experience how Tiger Radler stimulate their taste buds and complement each cuisine perfectly.

The night’s highlights went to a LED lion dance performance and a delightful magic show performed by a man who was in disguise as God of Prosperity. Guests were also treated to a palmistry reading by Master Chin

With great ambience and great food, it was indeed a night well spent with our friends and loved ones at the Tiger Radler CNY Open House. Stay tuned for the next refreshing experience with Tiger Radler!

For more information, log on to their website.

#CNY2015#TigerRadlerChinese New YearGABTiger RadlerTiger Radler MYTiger Radler Pop-Up Party
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