PUMA has launched its latest Autumn-Winter 2024 (AW24) Motorsport Collection, done in collaboration with premier motorsport brands Mercedes-AMG, Porsche, and Scuderia Ferrari.
These collections celebrate PUMA’s ongoing partnerships and its foothold in the automotive world, bringing cutting-edge fashion to motorsport enthusiasts.
PUMA x Mercedes-AMG Collection
Inspired by the iconic AMG 300 CE 6.0, famously known as “The Hammer”, each piece in the latest PUMA x Mercedes-AMG collection reflects the spirit of the Hammer, with designs that resonate with its powerful aura.
The Hammer Collection is proudly showcased by none other than PUMA’s Southeast Asia (SEA) Motorsport Ambassador, Choo Sung-hoon, a.k.a. “Sexyama” – a renowned Mixed Martial Arts (MMA) athlete and celebrity.
“The new ‘Hammer Collection’ is exceptional, effortlessly combining performance and fashion. It not only makes a great look but also draws you into the dynamic world of Mercedes-AMG Motorsport. I had an amazing time during the photoshoot, and the style and versatility really impressed me,” said Choo.
This collection is not just about clothing; it’s about feeling the pulse of an icon and expressing it through fashion.
All products range from RM185 to RM629. The PUMA x Mercedes-AMG Motorsport Collection is available for purchase now at PUMA.com and at all PUMA stores.
PUMA x PORSCHE Legacy
The PUMA x PORSCHE collection is a tribute to the 50th anniversary of the iconic Porsche 911 Turbo. “The Legend of Turbo” is more than just a fashion line; it’s a celebration of 50 years of legacy, love, and memories passed down through generations.
The collection tells the story of these generations through its cast, from the proud owner of his very own Porsche 911 to the little boy who dreams of owning one someday. Each piece in the collection is designed to evoke the emotion and pride associated with the Porsche 911 Turbo.
This collection blends nostalgia with modern style, making it perfect for both Porsche enthusiasts and fashion-forward individuals.
All products range from RM269 to RM599. The PUMA x PORSCHE collection is available for purchase now at PUMA.com and at all PUMA stores.
PUMA x Ferrari New Winter Collection
This season, PUMA and Scuderia Ferrari HP fuse the high-speed excitement of motorsport with the functionality of winter sportswear, featuring progressive winter protection and designs that prioritise cushioned comfort and keeping you warm and fast.
The use of heat map-inspired graphics adds a sporty touch, reflecting the dynamic energy of motorsport. Not only do these innovative designs keep you warm, they also ensure you look stylish whether you’re on the slopes or enjoying après-ski activities. The collection is engineered to offer superior warmth and comfort, ensuring that fans can stay warm even in the coldest conditions.
All products range from RM185 to RM599. This collection is available for purchase now at PUMA.com and at all PUMA stores.
