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Home Footwear

PUMA Scores A Goal With New Palermo FC ‘Palermo’ Sneaker!

by Features Desk
December 11, 2023
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PUMA is on the ball, sneakerheads! The brand is continuing its ongoing celebration of the classic Palermo sneaker, this time connecting with partners Palermo FC for a special-edition makeup!

For this special colourway, the Palermo sneaker appears in the team’s pink and black hues, elevated with clinical finishing like Italian-flag lace tips and the Rosanero’s eagle-shaped club emblem stamped on the heel. Hometown hero and Palermo FC striker Alessandra Impellitteri is the face of the new campaign, captured at the home of Palermo FC, the storied Stadio Renzo Barbera.

The timeless, low-top Palermo retains its characteristic tag on the upper and a T-toe construction. Remaining faithful to its original design, the sneaker’s pink upper rests on a gum sole.

The new Palermo x Palermo FC collaboration honors PUMA Palermo’s heritage and popularity in the terraces of ‘80s football culture. Impellitteri joins the likes of Jack Grealish and Dua Lipa who laced up the PUMA Palermo for part one and part two of the Forever Palermo campaign earlier this year.

The PUMA x Palermo FC Palermo sneaker is now available at PUMA.com, PUMA KLCC and PUMA Pavilion, retailing at RM470

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