New Balance is bringing back a Y2K-era favourite with the re-release of the 1000 sneaker, this time in four fresh and exclusive colourways available only at JD Sports.
First introduced in 1999, the New Balance 1000 is a bold throwback to the turn of the millennium. The latest version maintains its futuristic edge with a refined, tech-inspired design. It features an inverted upper construction with mesh underlays and striking overlays, complemented by ABZORB cushioning at the heel and forefoot, and a Stability Web midfoot shank for enhanced support.
To mark the global release, New Balance has launched a campaign spotlighting dynamic creatives who embody confidence and community. Leading the charge is England footballer Bukayo Saka, joined by rising British actor Araloyin Oshunremi and Maryland rapper redveil.
Set in London, the campaign celebrates self-expression, friendship and style through a distinctly global lens.
JD Sports Mid Valley Megamall will also host a series of exclusive on-ground activations from 16th to 20th July.
The event will feature a fun, interactive challenge where participants can win prizes including New Balance 1000 sneakers, JD x New Balance vouchers, stylish utilitarian boxes and limited-edition sticker packs. Terms and mechanics will be available at the event area.
Be the first to cop the all-new New Balance 1000 in four bold colourways – available exclusively at JD Sports stores and online starting 17th July 2025. Priced at RM699, these kicks won’t wait – so head to JD Sports Mid Valley Megamall, join the launch fun and score your pair (plus exclusive rewards) while stocks last.
