Friday, August 8, 2025
  • Lowyat.NET
  • Lipstiq
  • Murai MY
  • Miss Murai
  • Varnam
  • Moviedash
  • Autofreaks
No Result
View All Result
Hype Malaysia
  • Hype Picks
    • Go
    • Eats
    • Style
    • Streams
    • Concerts
  • Celebs
    • K-pop
  • Music
    • Reviews
    • Interviews & Features
  • Movies & TV
    • Movies
    • TV
    • Features
  • Lifestyle
    • Tech
    • Travels
    • News
  • Giveaways
    • Contests
Hype Malaysia
  • Hype Picks
    • Go
    • Eats
    • Style
    • Streams
    • Concerts
  • Celebs
    • K-pop
  • Music
    • Reviews
    • Interviews & Features
  • Movies & TV
    • Movies
    • TV
    • Features
  • Lifestyle
    • Tech
    • Travels
    • News
  • Giveaways
    • Contests
No Result
View All Result
Hype Malaysia
No Result
View All Result
Home Celebrity

Local Entrepreneur Kieda Crepe Slammed For Stealing Registered Logo & NFT For Company Merch

by Adleena
July 23, 2024
SOURCE: FACEBOOK (Khalieda Yusra)

SOURCE: FACEBOOK (Khalieda Yusra)

15
SHARES
Share on FacebookShare on Whatsapp

Local entrepreneur Khalieda Yusra, better known as Kieda Crepe, is in the limelight again for some not-so-good reasons. The crepe business owner recently received backlash after her terrible response to being called out for theft with her new store merchandise.

The merchandise is a jersey with Pahang representations, including a skull-like logo and an elephant, a symbolic animal for the people of Pahang. However, many netizens noticed the logo belonged to the Pahang-based football fan club, Elephant Army (EA), while the elephant artwork was from another local company, Koya Clothing. The EA logo is a trademark registered with the Intellectual Property Corporation of Malaysia (MyIPO) in 2018. On the other hand, Koya Clothing sold the elephant artwork as NFT in 2021. 

SOURCES: TWITTER (@_syedhafeez) & FACEBOOK (Khalieda Yusra)
SOURCE: FACEBOOK (Elephant Army)
SOURCE: TWITTER (@_syedhafeez)

Kieda’s usage of the EA logo and NFT was unauthorised and is thus considered theft. Netizens have since called her out for using the images without permission to sell her product – but her reaction garnered more hate. In a response to a comment, Kieda wrote, “I didn’t know the logo was registered. It’s my fault for not doing the homework. If you (the netizen) want to sue a fellow Malay, we can’t do anything about it. But if you can pray things to go well for a fellow Malay, may Allah ease everything.”. Many, including Koya Clothing co-founder Syed Hafeez, believed the entrepreneur tried to pull the race card in this situation and avoid responsibility for her mistake.

Following the backlash, Kieda apologised for using the logo without permission, claiming that she and her husband were unaware the EA logo was trademarked. She also announced that the shirt is no longer up for sale and all buyers will be refunded. However, there wasn’t a response regarding the usage of the NFT. Interestingly, this isn’t the first time the entrepreneur got slammed for her shirt designs. Previously, NCT Dream fans noticed that the logo on a Kieda Crepe shirt looked similar to the boy group’s logo used during their “Hello Future” promotions.

(Video) Kieda Crepe House Owner Responds To TikToker Giving Her Durian Crepes A 4.2 Rating
SOURCE: TWITTER (@_syedhafeez)
SOURCES: TWITTER (@_syedhafeez)
SOURCE: FACEBOOK (Khalieda Yusra)

We hope Kieda learns her lesson and does her homework next time she uses an image for her merchandise. What are your thoughts on this issue?

Sources: Twitter, Facebook (1)(2)

Elephant ArmyKhalieda YusraKieda CrepeKieda Crepe MerchandiseKoya Clothing
https://lomp.at/hhprp
Share6SendTweet4Share

Follow us on Instagram, Facebook or Telegram for more updates and breaking news. 

FOLLOW THE HYPE

Source: Instagram (@michelleyeoh_official)
Celebrity

Actress Michelle Yeoh Celebrates 63rd Birthday With Limited Edition Labubu Doll & Labubu Cakes

by Hype Desk
August 8, 2025

A certain sharp-toothed toy with a fluffy exterior has been rising in popularity recently. What started as a niche item...

Read more
SOURCES: INSTAGRAM (@angelababyct) & XIAOHONGSHU (我叫辣条_🧡)
Celebrity

Angelababy Surprises Netizens With Simple Airport Outfit Costing Over RM50k

Chinese actress Angelababy (杨颖) hasn’t been in many acting projects lately. However, her every move continues to pique the curiosity...

Read more
by Adleena
August 8, 2025
Source: IG/elizabethtan
Celebrity

“Sorry”: Elizabeth Tan Responds To Netizen Who Told Her To Stop Singing

Local singer-actress Elizabeth Tan is not one to usually respond to negative comments. The starlet previously shared that as long...

Read more
by Afiq Amin
August 8, 2025
Source: IG/choiseri_eina
Celebrity

Influencer Kim Seri Accused Of Neglecting Her 3 Kids In Malaysia While Living In Korea

Malaysian influencer Kim Seri has been receiving negative press lately. Previously, the content creator was accused of travel package fraud...

Read more
by Hype Desk
August 7, 2025
SOURCES: XIAOHONGSHU (Lorraine【备婚版】) & FACEBOOK (成龙 Jackie Chan - Armenia)
Celebrity

Jackie Chan Makes Rare Public Appearance With Son Jaycee Chan

Before his scandal, American-born singer Jaycee Chan (房祖名) was often with his father, renowned actor Jackie Chan (成龙). However, it’s...

Read more
by Adleena
August 7, 2025
Source: IG/itskelleymack
Celebrity

“The Walking Dead” Star Kelley Mack Passes Away At 33; Former Cast Members Pay Tribute

To star in hit shows such as "The Walking Dead", "Chicago Med", and "9-1-1" is a milestone few can achieve....

Read more
by Afiq Amin
August 6, 2025
Source: IG/khairulaming
Celebrity

Here’s How You Can Win A Trip To New Zealand With Khairul Aming

There’s no denying that content creator and entrepreneur Khairul Aming is one of the most successful business owners in Malaysia....

Read more
by Afiq Amin
August 6, 2025
Source: IG/sofyank96/junhui_moon
Celebrity

Local VFX Artist Sofian Teases Latest Collab With SEVENTEEN Member Jun

Malaysian visual effects (VFX) artist Sofian, known online as Sofyank96, has been very busy lately, so it seems. Last month,...

Read more
by Afiq Amin
August 6, 2025
Load More


TOP STORIES TODAY

  1. 1

    Supercharge Your Style With Carlo Rino’s Bold Superman Collection!

  2. 2

    Drive Into Your Best Life Yet – With The All-New Toyota Vios!

  3. 3

    Safe Sailing: Dream Cruises & Thai Authorities Hold Safety Drills On Genting Dream

  4. 4

    (Photos) Malaysian Badminton Player Goh Sze Fei Ties The Knot With Fiancée Yoke Shan

  5. 5

    Bella Astillah Shows Receipts Of Sophia AlBarakbah Trying To Cheat With Aliff Aziz

Malaysia’s live-wire for the latest news, trends, and entertainment is finally here. We are your calendar, your grapevine, your comic relief, your post-event coverage, and your celebrity stalker. Did we also mention that we are also your gateway to the world?



Contact us: newsdesk@hype.my



  • About
  • Advertise
  • Jobs
  • Terms
  • Privacy Policy

©2025 Vijandren Ramadass. All Rights Reserved.

No Result
View All Result
  • Hype Picks
    • Go
    • Eats
    • Style
    • Streams
    • Concerts
  • Celebs
    • K-pop
  • Music
    • Reviews
    • Interviews & Features
  • Movies & TV
    • Movies
    • TV
    • Features
  • Lifestyle
    • Tech
    • Travels
    • News
  • Giveaways
    • Contests

©2025 Vijandren Ramadass. All Rights Reserved.

No Result
View All Result
  • Hype Picks
    • Go
    • Eats
    • Style
    • Streams
    • Concerts
  • Celebs
    • K-pop
  • Music
    • Reviews
    • Interviews & Features
  • Movies & TV
    • Movies
    • TV
    • Features
  • Lifestyle
    • Tech
    • Travels
    • News
  • Giveaways
    • Contests

©2025 Vijandren Ramadass. All Rights Reserved.