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Home News Announcements

Experience A French Culinary Excursion With Kronenbourg 1664

by Bryna K.
October 16, 2014
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Ignite your palate at a delicious Food Marchè.

Food Marche Pre-release visual (1)

Just in case it may have slipped your minds, Kronenbourg 1664 launched its “Taste The French Way of Life” campaign in August at Stratosphere @ The Roof. Championing work-life balance, the campaign has seen a series of fun-filled activities including a movie preview, a night of comedy and a night of dart-playing. Continuing with its fun and exciting activities, Kronenbourg 1664’s next event features a Friday night echoing a buzzing market-like ambience on October 7th, as its Food Marchè life to Eau De Vie in Nexus, Bangsar South.

After a night of laughter with Kronenbourg 1664’s Comedy Night at Tom, Dick & Harry’s in Oasis Square, the brand is now bringing hardworking Malaysians on a culinary excursion to enjoy decadent foods the way the French do − in a relaxed, enjoyable manner where Malaysians can take their own sweet time savouring the cuisines.

At the Food Marchè, which simply means food market, urbanites can expect deliciously crafted eatables brimming with French quirkiness. From a fresh array of oysters to salmon mousse, wasabi shrimp, and a selection of cheese, attendees are guaranteed to leave with a full stomach.

Apart from a scrumptious array of delectable foods, at this upcoming event, urbanites will also be able to relieve their stresses by hitting it all away on the notorious Kronenbourg 1664’s Hammer Machine. As rewards for urbanites after bracing through a long work-week, Kronenbourg 1664 presents its Wheel of Fortune where various gifts could be won and have their quality moments immortalised by having it hand-drawn by Kronenbourg 1664’s caricature artist. All these activities will be accompanied by the tunes of talented local musicians, making it a night for everyone.

“Time is something all hardworking Malaysians are trying to chase. There never seems to be enough time to spend with family, friends or even just to have time for yourself. Kronenbourg 1664 wants to bring you a night where you can not only spend time with your loved ones by enjoying delicious foods together but also a night where you can take a few minutes for yourself to just release the stresses of the long work-week. This French culinary journey is perfect for urbanites as we all know that Malaysians love a good meal. It is Kronenbourg 1664’s way of helping hardworking Malaysian’s achieve work-life balance,” said Kenny Lim Marketing Manager (Premium Brands) of Carlsberg Malaysia.

This night of festivities can be enjoyed by choosing one of two packages:

Package A – RM 65 nettPackage B – RM 110 nett
  • 3 pints of Kronenbourg 1664 Blanc
  • 1 booklet of x10 RM 2 vouchers
  • 1 chance at the Wheel of Fortune
  • 1 tower of Kronenbourg 1664 Blanc
  • 2 booklets of x10 RM 2 vouchers
  • 2 chances at the Wheel of Fortune

However, the first 50 people to arrive will receive a complimentary bottle of Kronenbourg 1664 and 1 voucher booklet worth RM20. The voucher booklets are essential as each enticing dish goes for as low as RM2 except for the special selection of oysters, cheeses and Eau De Vie’s signature roast beef with horseradish.

Once again, event to the Food Marchè are as follows:

Date: October 17th (Friday)

Time: Time: 7pm – 11pm

Venue: Eau De Vie @ Nexus, Bangsar South

For more information on Kronenbourg 1664, please visit its Facebook page.

KronenbourgKronenbourg 1664Kronenbourg 1664 Taste the French Way of LifeKronenbourg 1664 work-life balanceTaste The French Way of Life
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Credit: Courtesy of Prime
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