Hype Malaysia
  • Hype Picks
    • Go
    • Eats
    • Style
    • Streams
    • Concerts
  • Celebs
    • K-pop
  • Music
    • Reviews
    • Interviews & Features
  • Movies & TV
    • Movies
    • TV
    • Features
  • Lifestyle
    • Tech
    • Travels
    • News
No Result
View All Result
Hype Malaysia
No Result
View All Result
Home Footwear

Adidas Originals Fêtes 3 Classic Silhouettes With Latest “1000 Back” Campaign!

by Features Desk
April 12, 2024
17
SHARES
Share on FacebookShare on Whatsapp

adidas Originals introduces its latest campaign which continues to explore the brand’s cultural legacy by paying homage to the communities that have worn the Gazelle, Samba, and Handball Spezial.

The campaign shines a light on three iconic silhouettes from football culture – the Gazelle, the Samba, and the Handball Spezial. First designed for different sports, from training, to soccer and handball, since their inception, each classic has continued to make an impact across places, cultures, and movements.

Shot and directed by Vincent Haycock, and starring Carlisle Aikens, a professional skateboarder and member of the adidas Skate Team, the campaign visuals champion this timeless energy. A tableau of life seen through the story of a thousand originals, a single-take film captures a protagonist as they make their way through a street – along the way shining a light on the people, communities, identities, and subcultures that have made the Trefoil their own.

Meanwhile, a series of still images pays homage to the array of people and personalities that wear the silhouettes today – each styling them in a different way, writing new chapters for the timeless icons. Capturing the Gazelle, the Samba, and the Handball Spezial in a variety of locations and contexts, the story of the campaign brings to life a single shoe, worn a thousand ways.

Alongside the campaign film and imagery, adidas Originals is set to celebrate the spirit of its classic silhouettes and the people bringing new meaning to them today with a bespoke digital hub showcasing user generated content. Fans of the silhouette are invited to submit their looks by using #Samba #Gazelle and #Spezial. 

2 New Drops From Converse x Naruto & Nike Bring Anime Heat & Summer Drip

In Malaysia, adidas Originals is collaborating with local creators such as skateboarder and artist Cik Manggis and digital content creator Gigi Cheoh. The former is a member of the iconic all-female De Fam group who launched their debut almost a decade ago, and have been dominating the national music charts ever since. Cik Manggis has also expanded her talents to include acting, skateboarding, and football, further showcasing her versatility and passion beyond music. Meanwhile, Gigi Cheoh, hailed as the “Queen of Transitions,” was a nominee in the 2023 TikTok Awards in the “Popular Creator” category. She continues to captivate Malaysians with her exceptional video editing skills, winning hearts and garnering nationwide attention. 

These collaborations highlight adidas Originals’ commitment to supporting local talents who embody the true spirit of creativity and individuality, while also amplifying their voices and impact within their communities.

Additionally, adidas is also organising a Made For You T-Toe Sneaker Customisation Workshop at the adidas Brand Centre Sunway Pyramid on 13th April (2pm – 3pm) and at the adidas Brand Centre Pavilion, Kuala Lumpur on 14th April (2pm – 3pm). To participate, purchase any of the three silhouettes Gazelle, Samba or Handball Spezial, and sign-up via the registration form. A total of six participants will be selected for each session, on a first come first served basis. 

The latest iteration of adidas Originals’ “1000 Back” campaign arrived on March 26th. Stay up to date with the latest information on @adidasmy.

adidas OriginalsfootwearGazelleHandball SpezialSambashoesSneakerstrainers
https://lomp.at/jmqi3
Share7SendTweet4Share

Follow us on Instagram, Facebook or Telegram for more updates and breaking news. 

FOLLOW THE HYPE

Footwear

2 Hot October Drops From ASICS & Reebok Bring Bold Stories & Standout Style

by Dean Zaini
October 16, 2025

Sneaker season is in full swing, and October’s drops are looking fire. From ASICS’ nature-inspired collab to Reebok’s bold debut,...

Read more
Footwear

Skechers Launches GOwalk Slip-ins® Glide-Step 2.0 With Tony Leung

Skechers, The Comfort Technology Company™ and a global leader in lifestyle and performance footwear, is proud to introduce the latest...

Read more
by Dean Zaini
October 14, 2025
Footwear

2 New Drops From UP THERE x ASICS & Coca-Cola x Converse Bring Nostalgia With A Fresh Twist

Two new sneaker drops are turning heads this week. UP THERE teams up with ASICS for a nostalgic twist on...

Read more
by Dean Zaini
October 12, 2025
Footwear

Skechers Steps Up Its Game With The New Basketball Collection

Skechers, The Comfort Technology Company™ and a global leader in lifestyle and performance footwear, is stepping up with the latest...

Read more
by Dean Zaini
October 8, 2025
Footwear

New Balance Drops The 204L Blending ‘70s Vibes With 2000s Energy

New Balance introduces the 204L, an unexpected and understated new lifestyle model that takes ‘70s and 2000s running-inspired style to...

Read more
by Dean Zaini
October 1, 2025
Footwear

2 Fresh Drops From Atiba Jefferson x Vans & Salomon Serve Skate Vibes & Satin Trails

Time to refresh your sneaker game – two new drops just landed with serious style vibes. Whether you skate or...

Read more
by Dean Zaini
September 30, 2025
Footwear

Crocs x Pop Mart’s SKULLPANDA Collection: A Dreamy Blend of Tradition & Futurism

Crocs teams up with Pop Mart for the SKULLPANDA collection inspired by bamboo and plum blossoms. The designs mix Eastern...

Read more
by Dean Zaini
September 29, 2025
Footwear

2 Fresh Drops From Mizuno & KEEN x bal Bring Waterproof Style & Trail-Ready Comfort

Fall just got cooler and drier with these fresh drops. Whether you are running errands, grabbing coffee or heading for...

Read more
by Dean Zaini
September 19, 2025
Load More


TOP STORIES TODAY

  1. 1

    “Please Protect My Children”: Korean Influencer Speaks Out On Indonesian Wife’s Cheating Allegations

  2. 2

    From Discounts To Cashbacks: Here Are 5 Ways To Earn & Save With ShopeePay

  3. 3

    ALPHA: Meet The 7 Members Of Astro’s New Boy Group From “Big Stage Alpha”

  4. 4

    Major Road Closures As Kuala Lumpur Enters Total Lockdown For ASEAN Summit 2025

  5. 5

    “Just For 1 Day!”: ZUS Coffee Closing Operation This Thursday In Celebration Of Latest Milestone

Malaysia’s live-wire for the latest news, trends, and entertainment is finally here. We are your calendar, your grapevine, your comic relief, your post-event coverage, and your celebrity stalker. Did we also mention that we are also your gateway to the world?



Contact us: newsdesk@hype.my



  • About
  • Advertise
  • Jobs
  • Terms
  • Privacy Policy

©2025 Vijandren Ramadass. All Rights Reserved.

No Result
View All Result
  • Hype Picks
    • Go
    • Eats
    • Style
    • Streams
    • Concerts
  • Celebs
    • K-pop
  • Music
    • Reviews
    • Interviews & Features
  • Movies & TV
    • Movies
    • TV
    • Features
  • Lifestyle
    • Tech
    • Travels
    • News

©2025 Vijandren Ramadass. All Rights Reserved.

No Result
View All Result
  • Hype Picks
    • Go
    • Eats
    • Style
    • Streams
    • Concerts
  • Celebs
    • K-pop
  • Music
    • Reviews
    • Interviews & Features
  • Movies & TV
    • Movies
    • TV
    • Features
  • Lifestyle
    • Tech
    • Travels
    • News

©2025 Vijandren Ramadass. All Rights Reserved.