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DENZA Debut, House Of Sephora, Huawei Launch & More: Dope Events We Hit Up This Week, Part 2!

by Features Desk
February 22, 2025
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Another week, another whirlwind of totally EXTRA events! We were here, there and everywhere!

We were on the scene and vibing like a boss! Just check out our social diary for this past week (don’t be jelly!):

DENZA D9 Launch & Brand Debut

Chinese EV premium luxury sub-brand DENZA landed in Malaysia, bringing with it the D9 – and we were part of the welcome party at KL Base!

The tricked out electric MPV is propelled by 3 electric motors and powered by Cell-to-Body (CTB) technology; and is equipped with Vehicle Motion Control (VMC), promising a competent and assuring ride.

The focus of the brand is on “Redifining Sophistication,” which sees it setting a new standard in the automotive industry. DENZA is offering 3 exterior and two interior colours, either choice of the D9 Advanced (FWD) or D9 Premium (AWD), which are priced at RM259,000 and RM309,000 respectively. Here’s what went down at the launch.

Watch Hype’s Exclusive Reel:

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A post shared by Hype Malaysia (@hypemy)

HUAWEI Innovative Product Launch

We were front and centre at the HUAWEI Innovative Product Launch, which saw the unveiling of not one, but four devices which set new benchmarks in technological innovation.

The main star of the show, undoubtedly, was the HUAWEI Mate XT, the world’s first tri-folding smartphone! This top-of-the-line device allows you the fluidity to maximise your multitasking capabilities. Of course, if you’re looking for a more traditional tablet experience, then there is the  HUAWEI MatePad Pro 13.2, a slim and sleek panel now with faster charging capabilities, making it an easy travel work station. And last but not least are the new HUAWEI FreeArc and Band 10, a potent wireless earbud and a sophisticated smartwatch, respectively, that are the perfect companion for any runner, new or old. Watch what went down at the launch:

Watch Hype’s Exclusive Reel:

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A post shared by Hype Malaysia (@hypemy)

House Of Sephora

We were invited to the season’s ultimate It Girl event – House of Sephora! The exclusive showcase unveiled the latest beauty launches through two key trends: Colour on Colour and Better Skin Fast.

Held twice a year, the event features Only At Sephora brands and emerging beauty innovations. Backed by in-depth research and community insights, it offers beauty insiders first access to trends and direct interactions with brand experts shaping the industry. House of Sephora gives beauty insiders first access to the season’s trends and the chance to connect with brand experts who work behind the scenes to bring the latest innovations to life. Curious at what went down at the event? Check out the reel below!

Watch Hype’s Exclusive Reel:

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A post shared by Hype Malaysia (@hypemy)

Maybelline Sunkisser Liquid Highlighter Blush Launch @ SUNKISSER LIVE!

Set against the golden hour glow at LaLaport BBCC’s Central Rooftop Garden, Maybelline Malaysia set the city abuzz with a vibrant celebration of Makeup, Music, and Magic. The event brought the brand’s New York City edge to Malaysia, where makeup innovation met the rhythm of music and the spirit of self-expression.

SUNKISSER LIVE! was more than just a beauty event, it was an electrifying celebration, featuring a lineup of performances from international sensations to local artists and rising TikTok stars. Attendees got to explore exclusive Maybelline experiences, from capturing the perfect Sunkisser moment at the Cam Studio, to trying the Sunkisser Liquid Highlighter Blush at the Blush Bar. They also enjoyed personalised gifts, shade-matching, and Maybelline’s first-ever IRL TikTok Shop.

As the No. 1 makeup brand in the world, Maybelline continues to deliver innovative, high performance products, and the Sunkisser Liquid Highlighter Blush is no exception! A game-changer for beauty enthusiasts looking to add a natural radiance to their complexion, this buildable, lightweight blush and highlighter combination blends effortlessly into the skin and delivers a 12-hour sun-kissed glow – perfect for every skin type, including oily and acne-prone skin. Available in seven stunning shades, this latest innovation is designed to complement every Malaysians’ skin tone, underscoring Maybelline’s legacy as the trusted makeup brand for everyday beauty lovers.

Watch Hype’s Exclusive Reel:

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A post shared by Hype Malaysia (@hypemy)

Sunway Mega Roadshow 2025 Launch 

We were invited to witness the official launch of the Sunway Mega Roadshow 2025, themed “The Next 50 Years and Beyond,” at Sunway Pyramid.

Building on the success of its 50th-anniversary celebrations in 2024, Sunway’s flagship roadshow presents an exciting array of products, deals, and prizes worth over RM2 million as a gesture of appreciation to the communities that have been part of Sunway’s journey. Here’s what went down at the launch:

Watch Hype’s Exclusive Reel:

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A post shared by Hype Malaysia (@hypemy)

JNBY Debut At Pavilion Kuala Lumpur

Contemporary fashion brand JNBY, short for “Just Naturally Be Yourself,” celebrated the grand opening of its first boutique at Pavilion Kuala Lumpur, marking an exciting new chapter in Malaysia’s fashion landscape. Known for its unique blend of modern aesthetics, artistic expression, and innovative design, JNBY’s arrival in Kuala Lumpur offers fashion-forward consumers an elevated shopping experience like no other.

The new JNBY Pavilion Kuala Lumpur store embodies the brand’s creative spirit, offering a curated selection of apparel that balances style, functionality, and individuality. Customers can explore the latest Spring/Summer 2025 collection, which showcases a harmonious fusion of bold patterns, innovative textures, and effortless sophistication.

Watch Hype’s Exclusive Reel:

View this post on Instagram

A post shared by Hype Malaysia (@hypemy)

ASUS AI PC Launch

We attended ASUS’s launch of its Copilot AI PCs – featuring the all new Zebnbook A14, Vivobook and Vivobook Flip variants – at Dome, Boathouse Ampang.

The new Zenbook, powered by Snapdragon X silicon and wrapped in tough but lightweight Ceraluminum, weighs in at a mere 899g, while still enjoying a claimed 29 hours of battery life.

The Vivobook comes with more choices of SoC, ranging from Ryzen, Core Ultra, and Snapdragon. There’s also the flip version that transforms into a tablet for those who need it. With the latest lineup, ASUS’s Aesthetically Intelligent brings thoughtful design, ergonomics, and utility.

Watch Hype’s Exclusive Reel:

View this post on Instagram

A post shared by Hype Malaysia (@hypemy)

#Sephora#SunwayASUSASUS AI PC LaunchBYDDENZAElectric vehicleHouse Of SephoraHuaweiHUAWEI Innovative Product LaunchJNBYMaybellinePavilion Kuala LumpurSUNKISSER LIVESunway Mega RoadshowSunway Pyramid
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Malaysia’s live-wire for the latest news, trends, and entertainment is finally here. We are your calendar, your grapevine, your comic relief, your post-event coverage, and your celebrity stalker. Did we also mention that we are also your gateway to the world?



Contact us: newsdesk@hype.my



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