Skin care is very important for everyone regardless of your gender. There are millions of products for you to try to make your skin look better and most importantly healthier. Skin whitening or lightening products however have been a debate among the public with some saying that the ingredients are toxic.
Others believe that skin whitening products promotes an unhealthy beauty standard especially among women and young girls, making them believe that having dark skin makes them ugly. An entrepreneur is under fire for using her own daughter to promote her skin whitening product.
CEO of NOIR Health & Beauty, Eriyca Baiduri is receiving a lot of flak for using her daughter to promote her skin whitening product, NOIR Pure White. The entrepreneur posted a TikTok video on her Facebook recently showing her customers how her daughter went from having dark “burnt” skin to having light skin (in 3 years). The original TikTok video has over 77k views and 2.8k likes.
Netizens came for the mother of three after the Facebook post went viral. Many criticised Eriyca for promoting having white and bright skin as more beautiful than having dark skin. Some comments were condemning the CEO for even allowing a child to apply these skin whitening products.
“Are people with dark skin that ugly to you? We should be thankful to god for the skin we’re born with”, one Facebook user commented. Another user expressed their concerns for the NOIR founder’s daughter saying, “Nonsense. Why are you teaching young kids to take these rubbish? You’re damaging her kidneys!.” The Facebook post of the TikTok video has been taken down after the backlash.
@madammmu Berbeza ke kulit zahara? #noir #ladyofnoirmalaysia
While the comments on the (now deleted) Facebook post were mostly negative, netizens on TikTok however showed a very different reaction. Users are actually curious about how the Pure White product works and even complimented how beautiful the 32-year-old’s daughter looks after using it.
Since deleting the Facebook post, Eriyca has yet to issue any statement regarding the backlash. Seems like the debate on skin whitening products will never end as people can’t seem to come to an agreement on whether or not these products or supplements are harmful to one’s health, especially to children.
Sources: TikTok, Beautifulnara
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