August is set to be an exciting month for ARMYs as BTS (방탄소년단) and Baskin Robbins will be launching their new collaboration.

As reported earlier this month, the American ice cream chain has hired the mega K-pop group to promote the flavour of the month in August. However, it appears that an unfinished product has leaked.


Earlier today (Friday, 17th July), Baskin Robbins Korea released a statement on social media after an unreleased commercial of BTS for the brand made its way online. The company said:

We are making an announcement to the many people who are looking forward to seeing Baskin Robbins and BTS come together. The commercial video that is currently being spread on social media is not the final cut, and it is an unfinished video. The individual spreading (the video) may be held legally responsible, and we hope that you will refrain from spreading or sharing it until the official video is released.”

However, many BTS fans didn’t take too kindly to the stern statement as it suggested that it was a fan who leaked the clip. ARMYs demanded the dessert company to provide evidence before pointing fingers. The tweet was later deleted from its account.

As part of the August promotion, it is believed that K-pop fans will get a signal light keychain and a photocard with every purchase of a Baskin Robbins 7 cake. No word yet if this offer will be available outside of South Korea.

Baskin Robbins

It looks delicious, no? Can we teleport ourselves to South Korea just so we can order the cake?

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