TGV Central i-City recently debuted in Shah Alam, giving movie-goers nearby there a whole new meaning to entertainment.
“This marks a new beginning for TGV in redefining what a cinema should be! Our vision is to create an inspired entertainment destination, a comfortable and upscale environment for our patrons to experience the true magic of the movies and also a social gathering spot for our guests to interact, eat, drink and relax before and after their show,” TGV Cinemas CEO Yeoh Oon Lai said in a press release.
What’s so exciting about TGV Central i-City, you asked? Here are 5 fun facts about TGV’s 35th location:
1. Deluxe is the new Standard
In TGV’s own words, Deluxe seats are the new norm. The new cinema offers “comfortable new seating paired with crystal-clear digital projection and immaculately-tuned surround sound”.
2. Retail meets cinema
Movie fans who visit TGV Central i-City will also get to experience an immersive escape with immersive movie experience paired with retail therapy. Current anchor tenants include Royal Selangor and Chatime, but fret not, more partners and retail brands will be coming onboard in the near future.
3. 7th Maybank IMAX in Malaysia
People living in Shah Alam and Klang can now enjoy the world’s most immersive cinematic experience without having to traveling too far. To quote TGV:
“It starts with a stunning floor-to-ceiling screen that offers 26% more visual real estate than any other big-screen format in the world, enhanced by ultra-high definition content that is gorgeous in colour, vividness and visual impact. Laser-aligned speaker placements in stunning surround sound bring movies to life better than ever, with the unique stadium-layout offering patrons a consistently excellent viewing experience across the entire hall.”
4. The world’s largest Samsung ONYX
Said to be the largest Samsung ONYX cinema LED screen in the world, TGV Central i-City houses a 45.93 feet wide and 16.4 feet high Onyx Cinema LED screen. It’s the world’s first Digital Cinema Initiatives (DCI)-compliant High Dynamic Range (HDR) LED theatre display that can deliver brightness levels of up to 146fL (foot-lambert) and colour vibrancy in cutting-edge 4K.
5. Family-friendly sessions every day of the week
Parents are encourage to bring their tiny tots to the cinema during movie sessions. The new Family-friendly hall comes with an adjoining playroom and plenty of seating options. This is the place where kids are allowed to scream and shout, as well as entertain themselves.
Besides the aforementioned, TGV has plans to relaunch the all-new TGV MovieClub with brand new features, rewards and offers. Benefits will include earning MovieMovie on all transactions and access to Advance Sales on selected titles.
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