Following the success of building Asia’s tallest indoor Christmas tree last year, this sparkling holiday season, Swarovski is proud to set another world record by unveiling the first Swarovski Crystallised Merry Go Round in the world at Pavilion KL.
In collaboration with Pavilion KL, the glamorous Merry Go Round will stay brilliant at the mall’s Center Court from 17th November 2016 until 1st January 2017.
The Merry Go Round is inspired by the captivating ambience of Swarovski Crystal World in Austria, through a spirit of discovery and a constant quest for innovation; which is the unique heritage that makes Swarovski recognisable. This magnificent structure will also be adorned with the key elements from Swarovski’s 2016 Christmas campaign such as the star ornaments and the gold balloons, as well as the brand’s signature blue gift box.
The world’s first Swarovski-Crystallised Merry Go Round will be officially launched with a spectacular lighting ceremony, officiated by Mr. Aymeric Lacroix, Managing Director of Swarovski’s Consumer Goods Business (CGB), Southeast Asia and Dato’ Joyce Yap, CEO of Retail Pavilion Kuala Lumpur on 17th November 2016 at Pavilion KL’s Center Court.
Celebrities, media and influencers from around the region will also come together to witness this monumental moment in Swarovski history.