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Home News

Hype’s Now Playing: Urban Zakapa – I Don’t Love You (널 사랑하지 않아)

by Estee Ang
May 27, 2016
Source: YouTube Screenshot

Source: YouTube Screenshot

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K-Pop’s renowned R&B group, Urban Zakapa (어반자카파), has returned to the music scene with a beautiful new ballad!

The vocal trio released their highly-anticipated mini-album, “Still”, which features the title track, “I Don’t Love You” (널 사랑하지 않아). This marks their first release with their new label, Makeus Entertainment.

Source: All That Star
Source: All That Star

“This is Urban Zakapa’s first release in 2016. Both the group members and company staff have prepared this wholeheartedly. We guarantee that the new album will not disappoint fans who love and support Urban Zakapa,” said the group’s label.

“I Don’t Love You” showcases the trio’s signature soulful voices and unique R&B singing style. The sad ballad track is about a pair of lovers trying to maintain their relationship even though they no longer have feelings for each other.

The music video for the title track was released at midnight of 27th May and it stars popular actor Yoo Seung Ho (From “I Miss You”) and South Korean figure skater, Lee Ho Jung.

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Source: YouTube Screenshot
Source: YouTube Screenshot

The music video was equally as beautiful as the ballad and it starts off with a couple’s date at a fancy restaurant. The 2 looked fine at first, but when their food arrived, they began eating in awkward silence.

Then, Yoo proposed to Lee by putting a diamond ring on her ring finger in the middle of the restaurant. Lee happily hugged Yoo tightly but the music video ends with Yoo gazing at the camera expressionless. Besides that, the 4-minute long music video also features some really good close-up shots of food, roses, wine, and the actors’ faces.

Watch the music video for “I Don’t Love You” below:

Urban Zakapa consists of members Park Yongin, Jo Hyuna, and Kwon Sunil. Few hours after the release of “Still”, “I Don’t Love You” topped all Korean music charts including Melon, Olleh Music, Genie, and Mnet.

Sources: All That Star, Soompi.

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Tags: ‪#‎Kpop‬#MusicVideo#MV#YooSeungHoHallyuKpop 2016Kpop May 2016Music
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