What if you could share your favourite #nowplaying tracks without going through the trouble of editing it on your PC before loading it into your smartphone before posting it up on your Instagram? It’d be pretty freaking awesome, that’s what!
And now, there’s an app that will allow you to do just that minus all the tedious steps.
A French startup took notice of the “sharing music on Instagram” situation and promptly made an app named, “Sounds”. The powerful platform, which is available for both iOS and Android, lets users discover music and share it to various social networks such as Instagram, Snapchat, Tinder, and more.
How does it work, you ask?
“Sounds” piggybacks off Instagram’s “videos” feature, which it uses to convert music into small video clips. According to CEO Rhai Goburdhun:
Unlike other apps, we only use the cover art when you share a song. That’s why our users share a lot more often. We don’t use music as a way to showcase user-generated content.
While “Sounds” also works with other social networks, Instagram is by far the most popular network among users. Every time you share a song on Instagram, there is a watermark in the bottom right corner telling you that this short sample was made using “Sounds”.
It’s still a very young app and we’re not sure how this works for or against piracy, but there are big plans in the pipeline for “Sounds”.
As of now, there are 3,000 artistes and labels using the app. Partners include Ed Banger Records, The Bowery Ballroom, and Bromance Records.
The company is also currently talking with major music labels (Sony, Warner, Universal) to sign direct licensing deals and stop relying on the SoundCloud API.
We had way too much fun playing with the app. Here’s a taste of “Sounds”:
For more information, visit its website.