Sony Pictures Entertainment announced that they’ve won the global distribution rights to an animated film based on the hit game, “Angry Birds”. Yup, just when you thought it was all over, it barges right back into your life! “Angry Birds” is jumping off smart phones and onto the big screen in a new animated 3D film due to be released in 2016.
The film will be a joint venture between Sony Pictures Entertainment and Finnish game-maker Rovio, and follows the game’s foray into television with an animated weekly series that began in March this year. The win also means that it result in it establishing an animation studio rivaling global giant Walt Disney.
“Sony impressed us with their great attitude, determination, and professionalism. They convinced us that we have found the right partners and team to help us market and distribute our first motion picture”, Rovio Entertainment CEO Mikael Hed said in a statement.
Sony Pictures Entertainment chief executive Michael Lynton and chairman Amy Pascal, on the other hand, said in a joint statement:
Every studio in town would love to add ‘Angry Birds’ to their slate. There are few titles out there that bring this kind of excitement, brand awareness and built-in audience to the table. We’re thrilled to be distributing this film and we hope this is just the beginning of what will be a long relationship with Rovio as we look for ways to work on future projects together.
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If this goes very well, that is what is going to happen. Certainly we are structuring this in a way so that it’s possible for us to continue to produce more movies after this one.
“Angry Birds,” which started in 2009 as a mobile game, has become one of the world’s biggest entertainment franchises. It involves using slingshots to launch little birds at fortresses built by green pigs.
“Despicable Me” producer John Cohen and “Iron Man” executive producer David Maisel will work on the movie, scheduled for release on 1st July 2016.
(Source)
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