Born and brewed in Southern California since 1963, The Coffee Bean & Tea Leaf® launches its milestone 50th anniversary celebration this April to June 2013 as the oldest and largest family-owned specialty coffee and tea retailer in the United States. Steeped in tradition, the company prides itself on sourcing and providing diverse selections of the highest-quality coffee and tea based on long-standing collaborations with the finest private coffee farms and tea estates around the world.

Dedicated to serving the community, The Coffee Bean & Tea Leaf® will commemorate its 50th anniversary with a series of events starting from end April 2013 with in-store new beverages and promotions, including:

  • The 50th Anniversary Open House on every last Monday of April, May and June, from 2pm – 6pm. Enjoy The Original Mocha/Vanilla Ice Blended® drinks at 50% off.
  • New Pasta – Pesto Farfalle, available from 22nd April onwards.
Pasta
Pesto Farfalle
  • RM50 off + 50 capsules free for every CBTL Single Serve Beverage Machine purchased. Promotion valid till end of June.
  • For Citibank credit card customers, enjoy 5x Citi points for each machine purchased above.
  • The Tea Cappuccino has arrived! A trio of tea perfection from April – May: Scottish Breakfast, Chai, Anniversary Blend.
  • New Cakes – Brownie Cheesecake and Dark Cherry Tart available in slice/whole.
Brownie Cheesecake
Brownie Cheesecake
  • Collect the unique 50th Anniversary commemorative merchandizes. Selected items will help to contribute 50% profits to the Caring Cup Fund.

More surprises and contests on The Coffee Bean & Tea Leaf®’s Official Facebook! Fans are invited to join the photography contests and also other exciting programs which will be announced from April – June 2013.

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Lainey
Eats, sleeps, & breathes music, but drinks mostly coffee & okay, some wine - sometimes, a little too much. A little too obsessed with the number seven, is deathly afraid of horror movies, believes that she writes better than she speaks, & currently feeling a little strange writing a profile about herself.