# Hype Malaysia

> Hype Malaysia is Malaysia's leading entertainment and pop culture digital media brand — covering celebrity news, K-pop, music, movies, TV, lifestyle, events, and trends. Published by Lowyat Media Group (Lowyat Media Sdn Bhd), Kuala Lumpur, Malaysia.

Hype Malaysia (hype.my) is an English-language digital publication targeting Malaysian youth and young adult audiences. It serves as the go-to source for entertainment news, pop culture, celebrity coverage, K-pop and Korean Wave content, local and international music, film and streaming releases, fashion, food, tech, and lifestyle. The publication also curates events, concerts, and things-to-do for Malaysian audiences, particularly in the Klang Valley.

## Key Sections

- [Hype Picks](https://hype.my/hypepicks/): Curated lifestyle recommendations and editorial picks
- [Go (Events)](https://hype.my/hypepicks/events/): Events, activities, and things to do in Malaysia
- [Eats](https://hype.my/eats/): Food and dining features, restaurant coverage in Malaysia
- [Style](https://hype.my/style/): Fashion and beauty trends
- [Streams](https://hype.my/hypepicks/hypestreams/): Streaming picks and OTT recommendations
- [Concerts](https://hype.my/hypepicks/hype-concerts/): Concert coverage and previews in Malaysia
- [Celebrity](https://hype.my/celebrity/): Local and international celebrity news and features
- [K-pop](https://hype.my/k-pop/): K-pop news, idol updates, and Korean entertainment coverage
- [Music](https://hype.my/music/): Music news, new releases, and features
- [Music Reviews](https://hype.my/music/reviews-music/): Album and single reviews
- [Music Interviews & Features](https://hype.my/music/features/): Artist interviews and in-depth music features
- [Movies & TV](https://hype.my/movies/): Film and television news, releases, and coverage
- [TV](https://hype.my/tv/): Television and streaming series coverage
- [Movies & TV Features](https://hype.my/movies/feature/): In-depth film and TV editorial features
- [Lifestyle](https://hype.my/lifestyle/): General lifestyle content
- [Tech](https://hype.my/tech/): Consumer technology news and reviews
- [Travels](https://hype.my/travels/): Travel guides and features
- [Lifestyle News](https://hype.my/lifestyle/lifestylenews/): Current affairs and news through a lifestyle lens
- [Fashion/Beauty](https://hype.my/fashion/): Fashion, beauty, and style coverage

## Policies & Legal

- [Editorial Policy](https://hype.my/editorial-policy/): Hype Malaysia operates with full editorial independence. Advertising and branded content are clearly separated from editorial content. The publication is committed to accuracy, fairness, and reader-first journalism.
- [Privacy Policy](https://hype.my/privacy-policy/): Outlines data collection, usage, and user rights for visitors to hype.my.
- [Terms & Conditions](https://hype.my/terms/): Site terms of use.

## Publisher

Hype Malaysia is published by **Lowyat Media Group** (Lowyat Media Sdn Bhd), a Malaysian digital media company headquartered at Mid Valley City, Kuala Lumpur. The group also operates Lowyat.NET, Murai.my, Varnam.my, Lipstiq.com, and Wanista.com.

## Contact

- Editorial: newsdesk@hype.my
- Sales/Advertising: hello@lowyatmedia.com
- Address: Lowyat Media Group, B-6-1, Northpoint Office Suites, Mid Valley City, Medan Syed Putra Utara, 59200 Kuala Lumpur

## Social

- Facebook: https://www.facebook.com/hypemalaysia
- Instagram: https://instagram.com/hypemy
- Twitter/X: https://twitter.com/hypemy
- YouTube: https://www.youtube.com/user/HypeMY
- TikTok: https://www.tiktok.com/@hypemsia
- Telegram: https://t.me/hypemsia
- Threads: https://www.threads.com/@hypemy

## Technical Notes

- Platform: WordPress
- Primary language: English
- Target audience: Malaysian youth and young adults, pop culture and entertainment enthusiasts
- Content includes original editorial, event coverage, press releases, branded content, and reviews
- Article URLs follow the pattern: https://hype.my/{slug}/
- Static page URLs follow the pattern: https://hype.my/{page-slug}/